Digital Marketing Content Creation for KDPM Equity Institute

The main goal for the project is to create engaging digital marketing content, manage social media accounts to promote the KDPM Equity Institute courses, programs, and articles. The content will focus on personal development, goal setting using The Success System, purpose development, ancestral leadership, and advancing human equity. The project also aims to build the company's email list and educate the public about the offerings of KDPM Consulting Group.

Artificial Intelligence & Machine Learning Application

Our company advertises lot of products and programs and we want to leverage the latest technology to gain market advantage. Applications of this technology include recommendation algorithms, predictive analytics like lifetime values, fraud detections, and classifications. We recently created an AI powered mentorship and coaching platform using ChatGPT and would like to enhance and create an extension that can be accessible through all our sites and possibly though an app. We would like to collaborate with students to apply the latest artificial intelligence (AI) and machine learning (ML) techniques to our existing dataset. Students will develop an AI / ML model related to any of the aforementioned applications. This will involve several different steps for the students, including: Conducting background research on our existing products and the dataset. Review our current AI-Powered platform and adding any enhancements Analyzing our current dataset. Researching the latest AI / ML techniques and how they could be applied to our data. Developing an AI / ML model that provides unique outcomes or insights into our data. Providing multiple solutions that can be applied to solve the same problem.

Online Equity Institute and Resource Hub

Our company provides training, coaching and also serves as a Leadership practice hub for women through SisterTalk Group Leadership and Wellness Academy. We aim to curate all our personal and professional content and data by Black, Inidgenous and women of colour and create a mentorship resource hub focused on a community of progress advancing human and cultural equity. We hope to gain a renewed understanding of the features and design that our target market would expect in our website. We would like to collaborate with students to produce a design prototype informed by real customer input and feedback that can be developed into a website. This will involve several different steps for the students, including: Reviewing existing content, data, site objectives Conducting user interviews and researching our industry, target market, and desired website features. Designing a wireframe prototype for our website and mapping out user interactions. Documenting the design process and any additional insights that emerge. Testing the prototype with customers and surveying for feedback. Refining design ideas with input from experts and customers. Prototyping multiple versions of a design that includes the desired website features. Developing the website and launching preferred version

Research & Newsletter Development for Equity Institute

At KDPM we are passionate about promoting the expert viewpoint, research, voices and storytelling of Black, Indigenous and women of colour whose work focus on Human and Cultural Equity. Our mission is to decentralize the white gaze by building awareness of ancestral matriarchal intelligence and knowledge systems. Collaborating with students to we aim to achieve 2 key outcomes: Catalogue and curate existing content develop and distribute a newsletter promoting our cause. This will involve several deliverables: Conduct / review background research on the cause Design ways to implement existing database of content Brainstorm journey sequences, topics, guide books and more for each issue. Set, coordinate, and enforce deadlines. Create materials to be published and making revisions based on feedback. Proofread drafts of newsletters and recommending areas for improvement. Bonus steps in the process would also include: Recommend solutions to increase awareness of the cause.