Internship Project: Public Speaking Industry CRM & Marketing Strategy

This project will immerse students in the world of public speaking and event planning. Interns will work on developing and implementing a CRM management and outreach strategy to help connect public speakers with event planners. Students will apply marketing, communication, and CRM concepts from the classroom to a real-world initiative while working alongside an experienced entrepreneur in the public speaking industry. 🎯 Learning Objectives: By the end of this internship project, students will be able to: Understand and apply CRM (Customer Relationship Management) best practices Conduct and interpret market research related to event planners and sponsorships Develop a professional outreach strategy to generate leads Craft messaging and content tailored for different outreach channels (LinkedIn, Instagram, email, etc.) Create a reporting structure for client updates and outreach effectiveness