Apprenticeship Curriculum Development for Master Griot Publishing

Master Griot Publishing Inc. seeks to develop a comprehensive two-year apprenticeship program aimed at equipping learners with essential skills for the modern business environment. The project involves designing a curriculum that integrates critical thinking, functional literacy, and effective communication skills. Learners will focus on understanding consumer behavior, mastering sales principles, and fostering cross-cultural literacy. The curriculum will also cover foundational business skills such as starting a business, financial literacy, and telecommunications. The goal is to create a structured learning path that prepares apprentices to assess and construct solutions for business customers. This project provides an opportunity for students to apply their classroom knowledge in curriculum design, ensuring the program is both practical and innovative.

Strategic Marketing and Advertising Model for Buy Black Marathon

Master Griot Publishing Inc. is gearing up for its annual Buy Black Marathon, a significant sales event spanning Black Friday week through Giving Tuesday. The company seeks to develop a comprehensive marketing strategy and advertising revenue model that effectively incorporates non-disruptive advertising techniques. The goal is to explore innovative ways to monetize advertising through methods such as product placement, ensuring that the advertising enhances rather than detracts from the customer experience. The project will involve analyzing current market trends, evaluating successful case studies, and proposing a tailored strategy that aligns with Master Griot Publishing's brand values and target audience. The team will need to apply their classroom knowledge of marketing principles, consumer behavior, and advertising strategies to create a cohesive plan that can be implemented in time for the event.

Buy Black Marathon Event Structuring

Master Griot Publishing Inc. is preparing for its annual Buy Black Marathon, a significant sales event spanning Black Friday week through to Giving Tuesday. The company seeks assistance in structuring two key events: the Black Book Art and Finance Fair and the Read-a-thon. The Black Book Art and Finance Fair aims to showcase and promote Black authors, artists, and financial experts, providing a platform for networking and sales. The Read-a-thon is designed to engage the community in reading activities, promoting literacy and cultural awareness. The goal is to create a cohesive and engaging structure for both events, ensuring smooth operations and maximizing participant engagement. The project will involve developing schedules, identifying key activities, and proposing logistical arrangements.

Black Business Marathon Strategy Development

Master Griot Publishing Inc. is gearing up for the Buy Black Marathon, a sales event spanning Black Friday week through Giving Tuesday. The goal of this project is to support the event by developing a comprehensive strategy that enhances engagement with black-owned businesses and their customers. The project involves creating a database of black business directories and black producers, which will serve as a foundation for targeted marketing efforts. Additionally, the project aims to devise a detailed event plan/manual that outlines how to effectively market to these directories, encouraging them to purchase four-hour sales blocks. The project will also explore virtual selling platforms and strategies to optimize customer interaction, drawing inspiration from successful models like QVC but tailored for black-owned businesses.