Enhancing Street Charity's Digital Presence

Street Charity aims to improve its online engagement and visibility through a series of targeted website enhancements. The primary goal is to enhance the user experience on their existing WordPress site, StreetCharity.org, by optimizing the shopping cart interface and streamlining news postings. Additionally, the project seeks to create an interactive webpage where customers and donors can upload their Instagram and TikTok videos, showcasing their support for the charity. This feature will foster a sense of community and encourage more user-generated content. Lastly, the project will focus on improving the website's SEO to increase its reach and attract more visitors. By applying classroom knowledge of web development and digital marketing, learners will contribute to a meaningful cause while gaining practical experience.

Street Charity: Marketing To End Homeless Hunger

This nonprofit aims to address hunger among homeless persons via innovative technological solutions that leverage charitable giving among individuals and corporate donors. This course will help to identify corporate points of contact for charitable giving as well as disease and social justice areas of focus among corporate partners. This individual will receive mentoring and direction from the CEO. i. Research the corporate charitable giving opportunities of all national fast food chains. ii. Create point of contact database (spreadsheet) with contact information iii. Document each corporation’s charitable giving focus (i.e. childhood obesity, cancer etc.) iv. Develop pitch deck to send to and/or present to corporations regarding charitable giving opportunities v. Provide summary report of findings