Mobile App Port

We would like to collaborate with students to create an ported version of our app in a new technology, so more users can access our services.This will involve several different steps for the students, including:Familiarizing themselves with our platform, products and services.Familiarizing themselves with the features we would like to re-implement in the adapted version.Recreating features for our ported version.Recommending ways to minimize the challenges of app porting.Bonus steps in the process would also include:Testing the new app.

B2C Product Launch to New Market Research

As a B2C company, our primary goal is creating products that are closely aligned to our market segment’s wants and needs, so that we can maximize our sales. We have recently created a new product to increase the breadth of our product line. It will be important to gather information on buying behaviour, experiences, expectations, and perception of both our brand and our largest competitors.Tasks may involve: Creating an unbiased survey with questions regarding consumer experience with our brand, perception of our products/services, and opinions on our competitors.Creating effective conversation questions for customer interviews.Determining the best way to reach customers and how to motivate them to provide feedback on the company (we will distribute the survey accordingly).Analyzing trends within primary data collected through the survey and interviews, and reporting on them.