Marketing Metaphysical Products-Virtual Internship Opportunity 2024
Kisses from Heaven manufactures Reiki and Crystal infused soaps and candles. We wholesale and distribute our products to other companies, retail stores and small businesses. Currently we are focusing on marketing our new line of soaps and candles to the public. Goal : Marketing Communications & Public Relations Objectives: 1. Recommend advertising and PR materials; create an integrated marketing campaign 2. Develop and implement a PR strategy; create collateral, including press releases, user testimonials, case studies, and customer stories. Our goal at the end of this experience is: Branding and Marketing Communications - Help us improve our brand's presence and capture greater market share. Market Research - Help us gain a better understanding of our target market and ensure we are optimally positioned and our product and pricing aligns with our target sector/customer. Public Relations - Help us effectively communicate our brand's story and mission to a broad audience.