Pardo Mustillo
PM
Pardo Mustillo
Consultant
3
Location
Montreal, Quebec, Canada
Bio

Experienced consultant in the areas of technology innovation, software and application development, and user experience design. Trained as a cognitive psychologist (Ph.D, Concordia University; post-doc, Vanderbilt University), I have worked in both small companies including start-ups as well as large corporations, and have held senior research, managerial, and executive positions. I have also lectured in the Departments of Psychology and Computer Science at Concordia University.

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Market research Product or service launch Marketing strategy

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Recent projects

eventZoo
eventZoo
Montreal, Quebec, Canada

Visual and Creative Design for a Virtual + Hybrid Online Events Platform

eventZoo provides an eVenues and events multi-channel platform that supports the hosting and management of virtual + hybrid events on a global scale. It incorporates an integrated marketing engine, and features integrated cinema-quality video, immersive 3D spaces and dynamic, interactive exhibits, and a unique TV “studio” space for live virtual presentations. eventZoo is scalable, customizable, and template driven. Creators can easily create, edit, and reuse content to deliver unique and personalized user experiences.We are looking to conduct a competition for visual design and creative concepts to help us improve our virtual venues and 3D, immersive virtual spaces. These include, but are not limited to:· Virtual information area· Virtual reception/lobby· Virtual exhibition center/hall· Virtual exhibit booths· Virtual auditorium · Virtual lounge

Matches 1
Category Media + 3
Closed
eventZoo
eventZoo
Montreal, Quebec, Canada

Market Research - Virtual + Hybrid Online Events Platform

eventZoo provides an eVenues and events multi-channel platform that supports the hosting and management of virtual + hybrid events on a global scale. It incorporates an integrated marketing engine, and features integrated cinema-quality video, immersive 3D spaces and dynamic, interactive exhibits, and a unique TV “studio” space for live virtual presentations. eventZoo is scalable, customizable, and template driven. Creators can easily create, edit, and reuse content to deliver unique and personalized user experiences.We are looking to conduct a market research project to assist us in positioning our product. In this respect, we would like you to run a preliminary business case pricing and market sizing activity that will focus on:· Total Addressable Market globally - including Virtual exhibitions (not just the event, but the persistence of the exhibit), job fairs, product launches, influencer live broadcasts, congresses, satellite meetings, and internal corporate meetings· Competition· Reseller model, %, rental options for local "studio" space for live > virtual presentations· Highest potential locations (where the most meetings occurred in the past) globally (city-wise)· Potential pricing of custom 3D space options for creating own venues· Ticketing take % · % of events that involve tickets · % of sale that comes to event platform for integrated ticket purchase (net of credit card)

Matches 3
Category Information technology + 3
Closed