Planet Possible UI
The main goal for the project is to research and develop an appropriate UI for a gaming app created to get children more physically active. This will involve several different steps for the learners, including:- Researching existing gaming apps and UI designs targeted at children.- Understanding the target audience and their preferences.- Developing UI prototypes and conducting user testing to ensure it is engaging and promotes physical activity.- Iterating on the UI design based on user feedback and testing results.
Game Design Framework for Extended Reality Endless Runner Mobile Gaming App
The main goal for the project is to use Fish Bladder Games' game design framework to make improvements to the player's experience in the extended reality endless runner mobile gaming app. This will involve several different steps for the learners, including:- Analyzing the current player experience and identifying areas for improvement.- Implementing the game design framework to enhance the user interface and overall gameplay.- Testing the improvements and gathering feedback from users.- Iterating on the design based on user feedback and performance data.
Financial Model for a kids health and wellbeing app
The main goal for the project is to create a financial model that reflects Fish Bladder Games' goals and ambitions for its app, Planet Possible, over the next 3 years. This will involve several different steps for the students, including:- Gathering financial data from the company, including revenue, expenses, and investment plans.- Analysing market trends and potential growth opportunities in the health and fitness industry.- Developing a financial model that includes revenue projections, expense forecasts, and cash flow analysis for the next 3 years.- Creating different scenarios based on varying levels of success and market conditions.- Presenting the financial model to the company's management team for feedback and adjustments.
Social Media Campaign Strategy for Fish Bladder Games
The main goal for the project is to create a social media campaign strategy to increase downloads of Fish Bladder Games' physical activity mobile gaming app, made for kids. This will involve several different steps for the students, including:- Conducting market research to understand the target audience for the app.- Developing engaging content for social media platforms that promotes the app's benefits and features.- Creating a posting schedule and plan for social media content distribution.- Analyzing the performance of the social media campaign and making adjustments based on the data.
Mobile video game branding
The main goal for the project is to review and create new branding for a mobile gaming app designed to get children active. This includes creating a new product name, logo, tone of voice, digital content creation, web copy, and anything else deemed appropriate for the rebranding of the product.This will involve several different steps for the students, including:- Researching the target audience and understanding their needs.- Brainstorming and proposing new names and product names for the mobile gaming app.- Designing a new logo and defining the tone of voice for the brand.- Creating digital content and web copy that aligns with the new branding.- Presenting the proposed branding and content to the company for feedback and revisions.
Customer Journey Mapping for Fish Bladder Games
The main goal for the project is to create a customer journey for Fish Bladder Games, from the first outreach to conversion as a customer and post-conversion aftercare. This will involve understanding the customer's experience with the service, engaging children not motivated by school PE lessons in some kind of physical activity.This will involve several different steps for the students, including:- Researching and understanding the target audience and their needs.- Mapping out the customer journey from initial outreach to aftercare, including touchpoints and interactions.- Identifying pain points and opportunities for improvement in the customer journey.- Developing strategies to address the identified pain points and enhance the customer experience.- Creating a plan for aftercare to ensure customer satisfaction and retention.