Strategic Prospecting Plan

Number of individual students required: (Example: 5 students)ORNumber of students required to work in team: (Example: 2 teams of 3 students)To become a proactive sales team, we need assistance developing an outreach process. We would like to equip our sales team with a plan that guides them in researching new prospects, identifying key contacts, and reaching out with compelling messages. We would like you to create a simple step-by-step strategy for prospecting in our target market.The project may include, but is not limited to:Identifying new potential accounts that align with our current customer base.Compiling relevant market information.Building a customizable outreach script.Creating a simple tracking framework, including metrics, for measuring outreach success.The final project deliverable is a report including research, analysis, and recommendations. It should assist our sales team in successfully prospecting within our target market with actionable recommendations that will increase sales conversions.

Company's page on linkedin

Create a company linkedin profile and a marketing plan for linkedin. Create a list of posts to be added to the business page overtime and a list of ideas of posts.

Digital Marketing Strategy

We want students to help us develop a digital marketing strategy to grow and engage our target market. The main questions we’d like students to help us answer are the following:How should we market our company?What social media channels should we utilize?What messaging should we use? Preferably by using DISC profile.

Business Process Optimization

Automation and streamlining of systems and processes and other programs that are needed for my business.