Community Event Planning

Our organization is committed to supporting the local disability community. However, we are currently facing challenges with manpower to create the vision for our second annual event - The Beyond Barriers Networking and Tradeshow, that will be held on September 21, 2024.We would like to collaborate with students to plan an event to help meet our goal of supporting and creating awareness for the disability community. The role takes a proactive approach to the planning, delivery, and administrative responsibilities necessary to support the tactical implementation of the event.This will involve several different steps for the students, including:Familiarizing themselves with our mission, values and goals.Estimating and establishing the budget of the event.Assisting in creating a plan of action and a detailed breakdown of tasks to complete at the event.Assisting in marketing and promoting our event.Assisting in the process of planning the event with other event team members from the volunteer event team.Bonus steps in the process would also include:Recommending improvements for future events.

Website Enhancements and Administration

Our company advertises thousands of products online. We hope to update and revamp our existing website to attract more customers.We would like to work with students to upgrade the current company website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tool using WordPress.This will involve several different steps for the students, including:Researching popular websites (top 20) that are engaging and enticing to its audiences.Conducting an analysis to determine the design of the new website.Building a website, with our assistance in providing the content.Providing training on updating and maintaining the website.Bonus steps in the process would also include:Testing prototypes with customers and refining ideas with feedback.

Video Marketing Strategy

iListen (company) is looking to market its service by building a video marketing strategy that will contribute to increased engagement on digital and social channels, and reach larger audiences. The video marketing strategy would is for educating, generating leads, and converting customers.iListen has been at a standstill with customer leads, mainly due to this type of service being a new niche and public misunderstanding of what type of service iListen provides. This is apparent when we have tried to market at network events and tradeshows.iListen believes with a video marketing strategy as a new approach the audience may better understand what the company is all about.

Scripting & Performance

Our organization wants to create a video to raise awareness of the importance of listening as an important communication skill. We would like to collaborate with students to help us create awareness of the International Day of Listening through this video. Based on our desired outcomes, we would like to collaborate with students to record a professional video.