Instagram - Social Media Brand Development
Develop the name of the brand YourBeat Inc. Create a social media presence of the YourBeat Inc. brand on the social media site - Instagram.“Our mission is to empower artists to create communities of 1000 true fans to become completely successful without selling all their rights or giving away their music while at the same time connecting vendors and venues to their needed audience thereby giving all an opportunity to grow a fully sustainable environment and revolutionizing the music industry”
Digital Marketing
Our company advertises thousands of products online. We have developed a set of marketing strategies, but it has been challenging to implement them.We would like to collaborate with students to review and post content promoting our company.This will involve several different steps for the students, including:Familiarizing themselves with our target market, products and services.Reviewing marketing content in the form of posts, emails, brochures, etc.Deploying content according to our social media calendar to increase website traffic.Overseeing our channels and keeping them up-to-date.Bonus steps in the process would also include:Recommending search engine optimization (SEO) strategies so our materials are easily accessible.
Strategic content and Reels for Haletale
The goal of this project is to create social media reels that are up to date with the latest trends, promote Haletale products, feature new releases, make the referral program a hit, and generate content for Linked In and Twitter.
Strategic Prospecting Plan and Costing
Our company is looking to revamp our sales team by creating an outreach process. We are hoping to find students that are excited to build a plan with us that will create a simple step-by-step market plan for reaching our target audience.This will involve several different steps for the students, including:Identify key contacts in the holistic wellness spaceUse our content to create lead generating communication and creativeBonus steps in the process would also include:Building a script for our sales team to use in video reels
Business Research and Development
Students will have the opportunity to explore their innovative and strategic thinking abilities. They will engage in a process of trial and error with various features, develop case studies, and competitively analyze our features. They will also create surveys and videos to gather feedback from users. Through this process, they will identify potential easy-to-achieve opportunities, or “low-hanging fruit,” based on the data they collect and analyze. The ultimate goal is for students to apply their findings in real-world scenarios, enhancing their learning experience.
Strategic Content Creation and Engagement for Haletale on LinkedIn
The main goal for the project is to increase Haletale's presence, engagement, and followers on LinkedIn through strategic content creation and collaboration with articles.This will involve several different steps for the students, including:- Analyzing Haletale's current LinkedIn presence and engagement.- Creating LinkedIn articles and posts that align with Haletale's mission and vision.- Collaborating with articles to increase Haletale's visibility and reach on LinkedIn.- Developing a content calendar for consistent posting and engagement.- Implementing strategies to increase followers and engagement on Haletale's LinkedIn page.
Social Media Engagement and Marketing Campaign for TC Wellness
The main goal for the project is to create a social media engagement and marketing campaign for LinkedIn, YouTube, Facebook, and Instagram to help TC Wellness drive traffic for our health and wellness initiatives, including; live wellness events, products and services. This will involve several different steps for the learners, including:- Researching the target audience for each platform- Creating engaging and relevant content for each platform- Developing a posting schedule and strategy for each platform- Analyzing and reporting on the performance of the campaign
SEO and Social Media Manager
Our team is looking to take our social media presence to the next level in order to drive traffic to our pages. To do this, we hope to improve our search engine optimization, and create an optimal schedule for our social media posts to be uploaded.This will involve several different steps for the students, including:Researching keywords to determine the most relevant terms that our customers search for.Researching Search Engine Optimization requirements for us to rank on the first page of Google.Constructing a content calendar to upload social media content for the maximum possible traffic .Creating social media content using the most efficient keywords for our target audience while following the content calendar.Bonus steps in the process would also include:Using our company’s social media analytics to tailor the content calendar to our customers activity, rather than general trends