Virtual Internship Opportunity: Marketing

Pursue Your Purpose with Leadervest. Our full-suite digital marketing agency exists to help others pursue their purpose and build customized digital marketing and lead generation campaigns for Founders and business owners. Leadervest is able to offer a virtual internship opportunity for (2 or 3) marketing students. The primary focus for the student will be: Market Research & Proposal Writing - Investigate our competitive landscape; perform market segmentation to identify the ideal target market for (new or existing product or service); conduct customer surveys or focus groups to gain insights into the perceptions and behaviours of our target customers; develop a pricing strategy; identify expansion opportunities; identity key messaging for (new product or service). Writing proposals for prospective business. Marketing Communications & Public Relations - Develop and implement a PR strategy; create collateral, including press releases, user testimonials, case studies, and customer stories. Prospecting Strategy - Evaluate our current customer base and make recommendations for further market penetration; assess our current outreach process and develop and implement targeted prospecting; review our prospect messaging, make improvement recommendations, and create new outreach content. Strategic Social Media Marketing - Conduct an audit of our current social media presence and/or other current communication channel(s); develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useable social media and blog posts. Our goal at the end of this experience is: Market Research & Proposal Writing - For the student(s) to help us gain a better understanding of our target market and ensure we are optimally positioned and our product and pricing align with our target sector/customer. Prospecting Strategy - For the student(s) to help us implement better prospecting that increases conversion rates and boost our sales team's performance. Strategic Social Media Marketing - For the student(s) to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content. Other duties the student may complete could include : Assist with outbound email marketing campaigns as needed; measure and report on the performance of these campaigns using tools such as (indicate tools used, eg. Hubspot, Google Sheets, Excel) Content development, including social posts, blog posts, LinkedIn articles, and website copy. We will plan to communicate with our virtual intern(s) using these communication tools: Email and our portal. Primary contact : Ross Campbell, Founder & Managing Partner Secondary contact: Ryan Ackers, Director of Accounts We look forward to your application to help you pursue your purpose today!