Preferred learners
- Anywhere
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
The main goal for the project is to create a comprehensive go-to-market campaign for the launch of MYPOP.ai's product within 5 weeks. The campaign should focus on all social media platforms to grow the following and generate excitement among the target audience.
This will involve several different steps for the team, including:
- Conducting market research to understand the target audience and their preferences.
- Developing a marketing strategy that aligns with the product's features and benefits.
- Creating engaging content for social media platforms such as Instagram, Facebook, Twitter, and LinkedIn.
- Implementing a social media advertising plan to reach a wider audience.
- Monitoring and analyzing the campaign's performance to make necessary adjustments.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, the team should complete the following tasks:
- A comprehensive market research report outlining the target audience and their preferences.
- A detailed marketing strategy document tailored to the product's unique selling points.
- Engaging social media content including posts, videos, and graphics.
- A social media advertising plan with targeted ads and budget allocation.
- A performance analysis report with insights and recommendations for future campaigns.
Final deliverables:
- A complete go-to-market campaign plan with a timeline and budget.
- A presentation outlining the campaign strategy and content.
- All social media content and advertising materials.
- What is the main goal for this project?
-
The main goal for the project is to create a comprehensive go-to-market campaign for the launch of MYPOP.ai's product within 5 weeks. The campaign should focus on all social media platforms to grow the following and generate excitement among the target audience.
This will involve several different steps for the team, including:
- Conducting market research to understand the target audience and their preferences.
- Developing a marketing strategy that aligns with the product's features and benefits.
- Creating engaging content for social media platforms such as Instagram, Facebook, Twitter, and LinkedIn.
- Implementing a social media advertising plan to reach a wider audience.
- Monitoring and analyzing the campaign's performance to make necessary adjustments.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, the team should complete the following tasks:
- A comprehensive market research report outlining the target audience and their preferences.
- A detailed marketing strategy document tailored to the product's unique selling points.
- Engaging social media content including posts, videos, and graphics.
- A social media advertising plan with targeted ads and budget allocation.
- A performance analysis report with insights and recommendations for future campaigns.
Final deliverables:
- A complete go-to-market campaign plan with a timeline and budget.
- A presentation outlining the campaign strategy and content.
- All social media content and advertising materials.
- How will you support learners in completing the project?
-
To support learners in completing their projects, we will provide comprehensive resources and guidance. Each participant will have full access to advanced tools including Vee.ai, B Online , Canva, and Paid GPT, ensuring they have the necessary technology at their fingertips to facilitate their learning and project development.
Beyond these tools, learners will benefit from direct mentorship from the CEO, who will offer guidance, answer questions, and provide insights to help refine their projects. This combination of cutting-edge tools and executive mentorship will empower our learners to successfully complete their projects with a high level of proficiency and innovation.
- What skills or technologies will help learners to complete the project?
-
In order to successfully complete this project, the team should have the following skills:
- Marketing and market research knowledge.
- Content creation and social media management skills.
- Advertising and campaign performance analysis experience.
- Creative writing and graphic design abilities.
- Project management and time management skills.
Nice to haves for the team include:
- Experience with social media advertising platforms such as Facebook Ads Manager and LinkedIn Campaign Manager.
- Knowledge of influencer marketing and partnerships.
The team will be expected to research and learn more about the above skills as the project progresses.
Supported causes
About the company
- https://mypop.ai/
- 2 - 10 employees
- Business & management, Business services, It & computing, Technology
AI Agile Co-pilot: A virtual coach for hybrid and remote product teams, seamlessly integrated with your project management and communication tools. It enhances meeting efficiency and provides actionable insights for continuous improvement.