items_header

Open projects

Projects available to all portals

The J Healthcare Initiative
Vancouver, British Columbia, Canada
AJ
Atika Juristia She / Her
Executive Director
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Medicine & health Digital marketing Grant writing Marketing strategy Social media marketing
Project scope
What is the main goal for this project?

The main goal for the project is to promote responsible use of recreational drugs such as opiates, hallucinogens and stimulants. The campaign supposed to promote social responsibility and reduce harms associated with overusing recreational drugs. This project requires the learners to plan and strategically design social media and printable products for The J Healthcare Initiative's awareness campaign. The secondary goal of this project is to increase the organization's visibility. This project will involve several different steps for the learners, including:


- Researching and understanding the current recreational drug using behavior and associated harms, how to be socially responsible if one chooses to use drugs in parties or in other recreational settings.


- Developing social media products such as infographics, videos, and posts for this harm reduction awareness campaign.


-Developing printable products such as cards, leaflets and posters for harm reduction awareness campaign


- Implementing strategies to increase the organization's visibility through social media platforms and other channels.


- Collaborating with the organization's members to align the campaign with the mission and goals of The J Healthcare Initiative.


What tasks will learners need to complete to achieve the project goal?

By the end of the project, learners should demonstrate:


- Understanding of the current landscape of recreational drug using behaviour, development of addictive behaviours and associated harms.


- Creation of social media products for the social responsibility public education campaign.


- Implementation of strategies to increase the organization's visibility.


Final deliverables should include:


- All created social media products.


- A report detailing the research findings and the impact of the awareness campaign.


-All created printable products


How will you support learners in completing the project?

Feedback and review: Offer regular feedback on learners' progress, deliverables, and milestones. Conduct periodic reviews to ensure projects are on track and to provide constructive criticism and suggestions for improvement. Networking opportunities, supportive learning environment, a letter of recommendation.


What skills or technologies will help learners to complete the project?

In order to complete this project, learners can self-teach, but it is beneficial to be familiar with:


- Research and data analysis related to drug usage behavior and harm reduction.


- Social media content creation and marketing.


- Collaboration and communication skills.


- Understanding of non-profit organizations and their mission-driven work.



Students will be expected to research and learn more about the above as the project goes along.

Supported causes
Good health and well-being
About the company
  • https://www.j-initiative.org
  • 51 - 200 employees
  • Hospital, health, wellness & medical, Non-profit, philanthropic & civil society, Science, Academic association, Public relations & communications

J Healthcare Initiative is a registered Canadian non-profit organization consists of students, researchers, frontline workers, with a mission to advocate for expanded legal-prescription access to a range of regulated opioids and stimulants to reduce the harms associated with toxic, unregulated illegal drugs.