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Canyon Entertainment Group
Toronto, Ontario, Canada
Dawn Van Dam
President
(255)
4
Preferred learners
  • Anywhere
  • Academic experience
Categories
Design & creative Data analysis Graphic design Market research Operations Project management
Skills
communication press releases google analytics standard operating procedure blogs augmented reality marketing project management content creation copywriting
Project scope
What is the main goal for this project?

Social Media Internship:' Help us grow, grow, grow in one of these platforms across one of our six brands:

  • TikTok
  • Spotify
  • Instagram
  • YouTube
  • Facebook
  • Twitter
  • LinkedIn
  • SnapChat (Augmented Reality)


Are you interested in social media, writing and communication, marketing, and learning how to promote artists and other brands, all while keeping everything organized throughthe discipline of project management!? If so, please apply!


Are you interested in turning our vision into reality? All of these brands are well-formed and need a social media go-getter to 'make them happen'.


Do you like to jump in and 'get the job done'? Tasks include marketing and promoting the brands in unique and memorable ways to grow followers, conducting marketresearch to understand best practices, writing copy, choosing hashtags and who to tag@, overall social media coordination across all platforms with other team members, and more.


If so, please apply! The work can be done remotely.


General Purpose: Preparation of materials and completion of specific projects, while ensuring consistency with company strategy, commitments and goals. The intern will learn best practices in social media, marketing and communications from experienced staff.

What tasks will learners need to complete to achieve the project goal?

Responsibilities and tasks may include:

  • Content creation (graphics & copy; videos; photos) for use in promotion
  • Growing followers
  • Community engagement
  • Learn & implement social media paid advertising
  • Creating social media content for 'Throwback promotions'
  • Identifying and implementing unique promotions and ways to grow engagement and followers
  • Supporting SEO for blogs and press releases by integrating and optimizing them through social media
  • Responsible for providing materials on social media that promote the brand and build credibility, followers and engagement
  • Outreach to prospective partners, influencers, collaborators, etc.
  • Understanding all relevant guidelines and industry requirements
  • Creating and implementing a communication calendar
  • Planning holiday or other themed activities
  • Working with other team members, organizing deliverables and coordinating the implementation
  • Writing and editing, and sending out communications
  • Maintaining project tracking sheets, results reporting, analytics, etc.
  • Review Google analytics to identify traffic-enhancing activities
  • Implement re-targeting and pixels
  • Keeping all constituents informed and up-to-date on all activities
  • Conduct research and/or review materials to understand various tools, systems and processes
  • Develop Standard Operating Procedures based on current and new methodologies
  • Database updates
  • Conduct pre-and post evaluations and report on outcomes
  • Research market, identify opportunities and generate interest
  • Identify and incorporate trends
  • At the end of your project, you will have a final submission, which may include examples of your work, presentation PDFs, documentation of findings, etc.
How will you support learners in completing the project?

We will support the students with providing them an extensive training library. As well as hosting regular meetings and coaching with experienced staff.

About the company

Artist management, record label, artist development school and online/live concerts.