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Give A Mile
Calgary, Alberta, Canada
Founder
Project
Academic experience
120 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Lead generation Fundraising Social media marketing Website development
Skills
scalability campaign management web pages fundraising
Details

The project aims to design and build a comprehensive Flight Hero Fundraising Toolkit for Give A Mile, a non-profit organization focused on providing flights for families in need. The toolkit will empower supporters to effectively engage in peer-to-peer fundraising by providing them with professional and branded resources. The project will involve creating messaging and social media assets tailored for personal fundraising efforts, as well as a campaign planning guide to assist supporters in organizing their initiatives. Additionally, the project will include the development of custom web pages for each Flight Hero, enabling them to track donations, share their personal stories, and facilitate donor interaction through comments and messages. The ultimate goal is to enhance the scalability and impact of Give A Mile's fundraising efforts by offering a cohesive and user-friendly experience for its supporters.

Deliverables

The deliverables for this project include a set of messaging and social media assets designed for personal fundraising, a comprehensive campaign planning guide for supporters, and custom web pages for each Flight Hero. These web pages will feature functionalities for tracking donations, storytelling, and donor interaction, ensuring a seamless and engaging experience for both fundraisers and donors. The toolkit will be designed to be intuitive and easily accessible, allowing supporters to effectively contribute to Give A Mile's mission.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

About the company

Company
Calgary, Alberta, Canada
2 - 10 employees
Non-profit, philanthropic & civil society, Travel & tourism

Give A Mile is a registered charity in Canada and the US that offers flights to connect people in palliative or critical care with their loved ones. We allow them to create moments and make memories that will live on.

Give A Mile is a registered non-profit in Canada and the US that offers flights worldwide.

WHAT WE DO​
Give A Mile uses donated frequent flyer miles, loyalty points and cash from compassionate individual donors and corporate sponsors to purchase flights.

Donations cover round-trip flights of compassion, travel fees and taxes so families can focus on what matters most: sharing final moments with their loved ones.