Project scope
Categories
UX design Digital marketing Lead generation Sales strategySkills
hubspot crm performance reporting competitive analysis airtable blog posts marketing platform design and development lead generation usability testing wireframing- User Acquisition:
- Grow Pebble’s user base by executing marketing campaigns, creating engaging content, and driving outreach to event organizers and vendors.
- Sales:
- Support B2B outreach, lead generation, and conversion efforts to bring new paying users onto the platform.
- Platform Development:
- Contribute to improving Pebble’s product through user research, testing, and collaboration on design and feature enhancements.
1. User Acquisition Deliverables
- Social media content calendar and assets
- Blog posts, videos, or testimonials featuring vendors or organizers
- Performance report on outreach/marketing campaigns
- List of 100+ qualified organizer/vendor leads
- Weekly analytics report on reach, engagement, and growth
2. Sales Deliverables
- CRM setup and lead pipeline management (e.g., via HubSpot, Airtable)
- Outreach email templates and pitch decks
- Record of outreach activity (emails sent, demos booked, conversions)
- A target list of events, markets, and organizations for Pebble partnerships
- Sales call scripts and objection handling guide
3. Platform Development Deliverables
- Bug reports and user testing feedback logs
- Wireframes, UI/UX suggestions, or prototypes (if design-related)
- Feature suggestions backed by user research or competitive analysis
- QA checklist and test cases for beta launch
- Intern demo day: brief presentation of contributions and insights
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
Pebble is a B2B fintech platform built for event organizers to manage and monetize vendor marketplaces. Designed for festivals, farmers markets, concerts, and sporting events, Pebble streamlines vendor registration, document collection, communication, and real-time sales tracking—all in one place. By replacing clunky, disconnected tools, Pebble helps organizers save time, boost revenue, and run more sustainable, profitable events.