The project aims to improve the user experience of Trybe's web app, focusing on the challenge search and creation processes. The current interface needs enhancements to better serve both B2C users and potential B2B clients such as influencers and coaches. The goal is to make the design more appealing and the functionality more intuitive, ensuring a seamless experience across both desktop and mobile platforms. By refining these features, Trybe seeks to increase user engagement and satisfaction, ultimately expanding its user base. The project will involve analyzing current user interactions, identifying pain points, and proposing design and functionality improvements that align with user needs and business goals (keeping simplicity in mind).

- Analyze current user interactions with the challenge features.

- Identify pain points and areas for improvement

- Propose design enhancements for both desktop and mobile views - prioritize the recommendations

- Ensure the new design appeals to both B2C and B2B users

The project will deliver a report detailing the analysis of current user interactions and identified pain points, along with key requirements of our target user base (B2B). It will include wireframes and mockups of proposed design improvements for the challenge search and creation processes. Additionally, a usability testing plan will be developed to validate the effectiveness of the new designs. The deliverables will ensure that the proposed changes are feasible and align with Trybe's objectives.

- Report on user interaction analysis and pain points.

- Wireframes and mockups of proposed design improvements.

- Usability testing plan for validating new designs.