Preferred learners
- Anywhere
- Academic experience
Categories
Project scope
- What is the main goal for this project?
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The main goal for the project is to conduct keyword research to determine the most relevant terms that Wise Whale Inc.'s customers search for in relation to cork yoga mats and suede yoga mat bags. This will involve several different steps for the students, including:
- Understanding the products and target market of Wise Whale Inc.
- Researching and analyzing relevant keywords related to cork yoga mats and suede yoga mat bags.
- Identifying the most commonly searched terms by the target customers.
- Providing recommendations for optimizing website content based on the keyword research.
- What tasks will learners need to complete to achieve the project goal?
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By the end of the project, students should complete the following tasks:
- A comprehensive list of relevant keywords related to cork yoga mats and suede yoga mat bags.
- Analysis of search volume and competition for each identified keyword.
- Recommendations for website content optimization based on the keyword research.
Final deliverables should include:
- A detailed report outlining the keyword research findings and recommendations.
- A presentation summarizing the key insights and proposed strategies.
- What is the main goal for this project?
-
The main goal for the project is to conduct keyword research to determine the most relevant terms that Wise Whale Inc.'s customers search for in relation to cork yoga mats and suede yoga mat bags. This will involve several different steps for the students, including:
- Understanding the products and target market of Wise Whale Inc.
- Researching and analyzing relevant keywords related to cork yoga mats and suede yoga mat bags.
- Identifying the most commonly searched terms by the target customers.
- Providing recommendations for optimizing website content based on the keyword research.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following tasks:
- A comprehensive list of relevant keywords related to cork yoga mats and suede yoga mat bags.
- Analysis of search volume and competition for each identified keyword.
- Recommendations for website content optimization based on the keyword research.
Final deliverables should include:
- A detailed report outlining the keyword research findings and recommendations.
- A presentation summarizing the key insights and proposed strategies.
- How will you support learners in completing the project?
-
In order to complete this project, students can self-teach, but it is beneficial to be familiar with:
- Digital marketing.
- Search engine optimization.
Nice to haves for students include
- Experience in creating content for SEO.
Again, students can complete this project without any of the prior knowledge listed here. Students will be expected to research and learn more about this above as the project goes along.
- What skills or technologies will help learners to complete the project?
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In order to successfully complete this project, students should have or be willing to learn:
- Knowledge of search engine optimization (SEO) principles.
- Research and analytical skills.
- Familiarity with keyword research tools such as Google Keyword Planner or SEMrush.
About the company
- https://www.wisewhale.ca
- 2 - 10 employees
- Retail, Sports & fitness
Our company manifactures and sells cork yoga mat and suede yoga mat bag.Our yoga mats are designed not only for exceptional performance but also for eco-conscious durability.Each mat in our collection is made from high-quality,non toxic materials ,providing the perfect blend of comfort,grip and support to enhance your poses,meditation practices and workout.