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Fem Entity
Halifax, Nova Scotia, Canada
Chief Executive Officer
Project
Academic experience or paid work
60 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Graphic design Branding & style guides Social media marketing
Skills
social media aesthetics finite element methods brand management graphic design communication style guides marketing brand identity
Details

Fem Entity is seeking to enhance its social media presence by creating visually compelling and brand-aligned graphics. The goal of this project is to design a cohesive set of templates, promotional visuals, and campaign assets that resonate with Fem Entity’s brand identity and engage its diverse audience across various social media platforms. This project will allow learners to apply their graphic design skills and understanding of brand aesthetics to real-world applications. The team will focus on creating graphics that are not only visually appealing but also tailored to the specific requirements of different social media platforms, ensuring consistency and effectiveness in communication. The project will involve researching current trends in social media graphics, understanding Fem Entity’s brand guidelines, and developing a series of graphics that can be easily adapted for future campaigns.

Deliverables

The deliverables for this project include a set of social media templates, promotional visuals, and campaign assets that align with Fem Entity’s brand identity. These should be designed for platforms such as Instagram, Facebook, and Twitter. Additionally, a style guide should be created to ensure consistency in future graphic designs. The final deliverables should be presented in a format that allows for easy adaptation and use by Fem Entity’s marketing team.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Good health and well-being

About the company

Company
Halifax, Nova Scotia, Canada
2 - 10 employees
Hospital, health, wellness & medical, Technology
Representation
Minority-Owned Women-Owned BIPOC-Owned 2slgbtqia+-owned Social Enterprise
+ 1

Fem Entity is a Halifax-based wellness technology company dedicated to improving access to care for women. Our platform connects women with trusted wellness practitioners, educational resources, and a supportive community tailored to their individual health goals. We’re currently expanding our efforts through programs like the Healthcare Founders Club to empower wellness providers with digital tools, build inclusive health ecosystems, and drive innovation in women’s health.