
Project scope
Categories
Market research Customer segmentation Digital marketing Marketing strategySkills
business objectives target audience content marketing digital marketing strategic marketing market trend key performance indicators (kpis) marketing marketing strategies social media campaignsGG USA Management LLC seeks to enhance its market presence and increase product awareness through a well-structured marketing plan. The project aims to provide learners with an opportunity to apply their marketing knowledge by developing a comprehensive strategy tailored to the company's products. The learners will analyze the current market trends, identify target audiences, and propose innovative marketing tactics. The project will focus on digital marketing strategies, including social media campaigns, content marketing, and search engine optimization. By the end of the project, learners will have a deeper understanding of how to align marketing strategies with business objectives and effectively communicate value propositions to potential customers. The project is designed to be completed within 80 hours and is suitable for students in a marketing or business program.
The project deliverables will include a detailed marketing plan document outlining the proposed strategies and tactics. Key components will be an analysis of the current market landscape, identification of target customer segments, and a timeline for implementation. Additionally, learners will present a digital marketing campaign proposal, complete with sample content and key performance indicators to measure success. The final deliverable will be a presentation summarizing the marketing plan and its expected impact on GG USA Management LLC's product visibility and sales.
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
Develops small businesses for clients