Preferred learners
- Ontario, Canada
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
OOt Social Health improves company culture and fosters social well-being amidst the challenges posed by remote and hybrid work arrangements. We do this to:
- Enable 1:1 proximity connections, emphasizing skills, interests, mentorship, and equity-driven filters.
- Facilitate group proximity connections, known as "HangOOts," fostering camaraderie and collaboration.
- Introduce the "Me Moments" feature, promoting self-care through gratitude journaling, affirmations, and breathwork to enhance personal well-being.
We hope to improve our social media marketing to build brand awareness and inbound funnel.
This will involve several different steps for the students, including:
- Familiarizing themselves with our company’s brand book, products, social media campaign goals, and target market.
- Planning types of campaign content to create for each channel.
- Identifying metrics to monitor throughout the campaign.
- Creating a social media content calendar that outlines important steps in the campaign.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Understanding of our company’s products and goals
- Identification of types of campaign content to create
- Identification of metrics to monitor the campaign’s success
- Creation of a social media content calendar to organize the campaign
Final deliverables should include
- A final report with a social media content calendar for 2 months.
- What is the main goal for this project?
-
OOt Social Health improves company culture and fosters social well-being amidst the challenges posed by remote and hybrid work arrangements. We do this to:
- Enable 1:1 proximity connections, emphasizing skills, interests, mentorship, and equity-driven filters.
- Facilitate group proximity connections, known as "HangOOts," fostering camaraderie and collaboration.
- Introduce the "Me Moments" feature, promoting self-care through gratitude journaling, affirmations, and breathwork to enhance personal well-being.
We hope to improve our social media marketing to build brand awareness and inbound funnel.
This will involve several different steps for the students, including:
- Familiarizing themselves with our company’s brand book, products, social media campaign goals, and target market.
- Planning types of campaign content to create for each channel.
- Identifying metrics to monitor throughout the campaign.
- Creating a social media content calendar that outlines important steps in the campaign.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Understanding of our company’s products and goals
- Identification of types of campaign content to create
- Identification of metrics to monitor the campaign’s success
- Creation of a social media content calendar to organize the campaign
Final deliverables should include
- A final report with a social media content calendar for 2 months.
- How will you support learners in completing the project?
-
Students will connect directly with us for mentorship throughout the project on a weekly touchpoint. We will be able to provide answers to questions such as:
- Our current products and social media marketing
- Our customer and industry insights
- Input on choices, problems, or anything else the students might encounter.
Supported causes
About the company
- https://OOt.live
- 2 - 10 employees
- Hospital, health, wellness & medical
OOt Social Health improves company culture and fosters social well-being amidst the challenges posed by remote and hybrid work arrangements. Cultivate meaningful connections among employees through face-to-face interactions centered on shared interests and skills. Address the loneliness epidemic in the future of work, mitigating absenteeism and enhancing productivity. OOt’s technology offers solutions:
Enable 1:1 proximity connections, emphasizing skills, interests, mentorship, and equity-driven filters.
Facilitate group proximity connections, known as "HangOOts," fostering camaraderie and collaboration.
Introduce "Me Moments" feature, promoting self-care through gratitude journaling, affirmations, and breathwork to enhance personal well-being.
In combination helping build meaningful connections, enabling employees and people who have similar interests to build a stronger sense of belonging through interests and proximity.
https://oot.live;