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Behind the Art
Los Angeles, California, United States
Casie Kesterson
Founder
(1)
1
Preferred learners
  • Anywhere
  • Academic experience
Categories
Business strategy Market research Competitive analysis Risk, audit and compliance Product or service launch
Project scope
What is the main goal for this project?

I am in the early stages of developing a business model for a startup that aims to integrate artificial intelligence (AI) and blockchain with a gaming concept. This could potentially serve as a pivot for BEHIND THE ART and may eventually incorporate gambling elements. To further explore and validate this idea, I am seeking a dedicated student or student team to assist me with the following:

·      Conduct a comprehensive analysis of AI and blockchain platforms focused on the gaming/gambling industries.

·      Identify and research the most successful AI and blockchain-based gaming/gambling platforms globally, including financial analysis of their performance.

·      Investigate the regulatory and compliance frameworks in regions favorable to gambling activities, as well as the necessary approvals and licensing requirements.

·      Identify key growth trends and opportunities, as well as declining segments, within the gambling industry.

·      Compile a business and strategy report based on the research findings.


The initial focus of analysis should be North American-based companies, but since these are early days for the industry, analysis can be expanded to include Europe and Asia.

What tasks will learners need to complete to achieve the project goal?

Activities/deliverables include:


Analyze AI and blockchain gaming/gambling platforms:

- Identify emerging business models, revenue streams, and monetization strategies.

- Analyze competitive landscape, strengths, and weaknesses of existing platforms.


Identify and research top-performing global (North America, Europe, Asia) AI and blockchain gaming/gambling platforms:

- List remarkable companies operating across regions.

- Gather financial data (revenue, profitability, funding, valuations).

- Evaluate product offerings, target markets, and unique value propositions.

- Investigate growth strategies, partnerships, and competitive advantages.


Assess regulatory landscape for gambling activities:

- Identify regions (North America, Europe, Asia) with favorable regulations and policies for gambling activities.

- Research regulatory bodies, laws, and compliance requirements for operation.

- Understand licensing processes, fees, and ongoing obligations for operation.

- Evaluate challenges, risks, and barriers to entry for compliance.


Identify industry trends, risks, and opportunities:

- Analyze consumer behavior, preferences, and emerging trends.

- Pinpoint growing and declining segments within AI/blockchain gambling.

- Evaluate risks (cybersecurity, data privacy, responsible gaming).

- Explore opportunities for innovation and untapped markets.


Develop comprehensive business and strategy report:

- Synthesize findings from previous objectives.

How will you support learners in completing the project?
  • Be prepared for a brief phone or virtual contact with the instructor to establish a relationship and ascertain whether the scope of the project is suitable for the course.
  • Provide relevant information/data as needed.
  • Be available for meeting with instructor and student(s) as needed to provide direction and clarification.
  • Attend virtual final presentation if applicable.
What skills or technologies will help learners to complete the project?


Skills needed to successfully complete the project include:

  • Research and analytical skills
  • Business strategy and planning
  • Industry trend analysis and forecasting
  • Financial analysis and reporting
  • Competitive analysis
  • Regulatory research and compliance analysis
  • Interest in /Familiarity with: AI, Blockchain, and gaming/gambling industry



About the company

Behind the Art platform was conceived as a project that combines blockchain and artificial intelligence with the resources and expertise of the art world, significantly improving how art research is conducted.
I am currently working on pivoting from this to a new startup idea.