Aruna Revolution Health Inc is aiming to expand its presence into the Ontario market. The company seeks a comprehensive marketing plan that will effectively introduce its products and services to this new region. The project involves researching the Ontario market to understand consumer behavior, preferences, and trends. Learners will analyze competitors and identify unique selling propositions that Aruna can leverage. The project will also require the development of marketing strategies that align with Aruna's brand values and objectives. The goal is to create a plan that outlines actionable steps for market entry, including digital marketing tactics, partnerships, and promotional campaigns. This project provides an opportunity for learners to apply their knowledge of marketing principles and strategies in a real-world context.

The project deliverables will include a detailed marketing plan document that outlines the strategies for entering the Ontario market. This will encompass a market analysis report, a competitor analysis, and a set of recommended marketing strategies. Additionally, learners will provide a timeline for implementation and a budget estimate for the proposed marketing activities. The deliverables should be clear, concise, and actionable, providing Aruna with a roadmap for successful market expansion.