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ONE Development Corporation
Toronto, Ontario, Canada
Jason Ferreira
Employer
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Marketing Digital marketing Marketing strategy Social media marketing
Skills
marketing marketing strategies target market search engine optimization social media brochures
Project scope
What is the main goal for this project?

Our company advertises thousands of products online. We have developed a set of marketing strategies, but it has been challenging to implement them.

We would like to collaborate with students to review and post content promoting our company.

This will involve several different steps for the students, including:

  • Familiarizing themselves with our target market, products and services.
  • Reviewing marketing content in the form of posts, emails, brochures, etc.
  • Deploying content according to our social media calendar to increase website traffic.
  • Overseeing our channels and keeping them up-to-date.

Bonus steps in the process would also include:

  • Recommending search engine optimization (SEO) strategies so our materials are easily accessible.
What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should demonstrate:

  • Familiarity with our target market, products and services
  • Deployment of marketing content
  • Updates to our channels

Bonus steps would include:

  • Recommending SEO strategies

Final deliverables should include

  • Marketing materials.
How will you support learners in completing the project?

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Our products and services
  • Our marketing strategies
  • Input on choices, problems or anything else the students might encounter.
About the company

ONE Development plans, designs and builds modern contemporary homes in and around Toronto, transforming property acquisition and redevelopment. With a keen eye for style and beauty, combined with our focus on cost effectiveness, ONE Development is able to bring premium, unique and quality homes to market.