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Tydra Labs
Vancouver, British Columbia, Canada
Project
Academic experience or paid work
60 hours of work total
Learner
Vancouver, British Columbia, Canada
Intermediate level

Project scope

Categories
Creative writing Media
Skills
target audience social media campaigns campaign management social media biotechnology
Details

We aim to raise awareness about sustainable biomaterials and Tydra’s impact through the strategic use of social media. Students will help us design a series of campaigns that communicate our mission, educate the public on our chemical-free chitin, and grow our online community.

Tasks may include:

  • Researching industry trends and target audience behaviour
  • Creating a content calendar (Instagram, LinkedIn)
  • Designing sample posts and graphics
  • Writing educational captions and campaign copy
  • Measuring potential engagement and iterating on strategy
Deliverables
  • A 4–6 week campaign plan with sample posts
  • Content calendar with suggested posting frequency
  • Visual and written assets for at least 5 posts
  • Strategic recommendations for engagement and growth
Mentorship
Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

About the company

Company
Vancouver, British Columbia, Canada
2 - 10 employees
Clean technology

Creating sustainable biomaterials from ocean waste.