Hyper Business Hub aims to enhance its email outreach and sales processes by leveraging artificial intelligence. The current manual system is time-consuming and lacks personalization, leading to lower engagement rates. The project involves developing an AI-driven system that automates and optimizes email campaigns. This system will analyze customer data to personalize email content, predict optimal sending times, and segment audiences for targeted outreach. By integrating AI, the company seeks to increase efficiency, improve customer engagement, and ultimately boost sales. The project will provide learners with an opportunity to apply their knowledge of AI, data analysis, and marketing strategies in a practical setting.

The project deliverables include a functional AI-powered email outreach system prototype. This system should be capable of automating email personalization, audience segmentation, and sending schedule optimization. Additionally, a comprehensive report detailing the system's design, implementation process, and potential impact on sales should be provided. The team will also deliver a presentation showcasing the system's features and expected benefits to Moveon Consulting and Arbitrations/ Hyper Business Hub. hyperhub.site/