items_header

Open projects

Projects available to all portals

Wazzakas Consulting
Toronto, Ontario, Canada
WC
Employer
(8)
4
Preferred learners
  • Canada
  • Academic experience or paid work
Categories
Design & creative Illustration
Skills
target market research reports packaging design branding brand identity packaging and labeling research
Project scope
What is the main goal for this project?

The main goal for the project is to create visually appealing and informative product packaging for a brand of food products that will attract and engage customers. The packaging should effectively communicate the brand identity and product information to consumers.


This will involve several different steps for the students, including:


- Researching the target market and consumer preferences for food product packaging.


- Collaborating with the team to understand the brand identity and product positioning.


- Designing multiple packaging concepts for different the food products.


- Incorporating nutritional information, branding elements, and product descriptions into the packaging design.


- Presenting the packaging concepts to the client and making revisions based on feedback.


What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should complete the following list of activities:


- Research report on the target market and consumer preferences for food product packaging.


- Multiple packaging design concepts for the food products.


- Finalized product packaging designs with all necessary information and branding elements.


- Presentation to the client showcasing the packaging concepts and design process.



Final deliverables:


- High-quality digital files of the finalized product packaging designs.


- A comprehensive presentation deck outlining the design process, research findings, and final designs.


How will you support learners in completing the project?

Wazzakas Consulting provides Level UP learners with a virtual (and the possibility of in-person) mentorship. Through personalized onboarding, dedicated mentors, and virtual collaboration platforms, interns gain practical skills, industry insights, and networking opportunities. This experience ensures their professional growth and readiness for future career challenges.

About the company

Wazzakas Consulting is more than just a marketing and website optimization agency. We are a dedicated partner in harnessing the power of the digital world to drive business success for our clients. Our journey began with a simple yet profound mission: to empower businesses in the GTA and across Canada, to thrive in the dynamic and competitive economic landscape