Preferred learners
- Canada
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
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The main goal for the project is to create a targeted marketing plan for community arts and cultural events that are hosted by the Willowdale Central Ratepayers' Association (WCRA). This will involve identifying the target audience, developing strategies to reach them, and promoting the events effectively to increase attendance and engagement with a focus on Social Media promotional activities.
- What tasks will learners need to complete to achieve the project goal?
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- Conducting market research to identify the target audience for community arts and cultural events.
- Developing a marketing strategy that includes online and offline promotional activities.
- Creating promotional materials such as flyers, posters, with a focus on digital content.
- Implementing the marketing plan and tracking its effectiveness through attendance and engagement metrics.
- Analyzing the results and making recommendations for future marketing efforts.
- What is the main goal for this project?
-
The main goal for the project is to create a targeted marketing plan for community arts and cultural events that are hosted by the Willowdale Central Ratepayers' Association (WCRA). This will involve identifying the target audience, developing strategies to reach them, and promoting the events effectively to increase attendance and engagement with a focus on Social Media promotional activities.
- What tasks will learners need to complete to achieve the project goal?
-
- Conducting market research to identify the target audience for community arts and cultural events.
- Developing a marketing strategy that includes online and offline promotional activities.
- Creating promotional materials such as flyers, posters, with a focus on digital content.
- Implementing the marketing plan and tracking its effectiveness through attendance and engagement metrics.
- Analyzing the results and making recommendations for future marketing efforts.
- How will you support learners in completing the project?
-
The WCRA will provide the successful student applicant with access to funds directly related to this project (eg. cover the cost of social media advertising based on recommendations from the student). Further, the student will have access to WCRA board members and the organization's partners (eg. elected representatives at the Federal, Provincial and Municipal levels of government, as well as local business owners and community organization leads).
Supported causes
About the company
- https://www.willowdalecentral.org/
- 11 - 50 employees
- Non-profit, philanthropic & civil society
The WCRA is a not-for-profit group dedicated to improving our community. We do this by:
Supporting networking events that bring community members / groups together.
Providing information on a range of topics that directly affect our property, safety and quality of life.
Foster responsive governance by increasing the communication between residents and elected officials at the municipal, provincial and federal levels.
Where applicable, represent the membership in its dealings with the municipal, provincial and federal officials that are of broad community interets.