Preferred learners
- Ontario, Canada
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to develop a marketing plan to increase the membership base at Mississauga Taekwondo for the remainder of 2024. This will involve several different steps for the learners, including:
- Analyzing the current membership base and identifying areas for growth.
- Researching the target market and understanding their preferences and needs.
- Identify main competitors
- compare their programs and ours
- Developing a marketing strategy to attract new members and retain existing ones.
- Creating promotional materials and campaigns to increase awareness and interest in the Taekwondo classes.
- Implementing and monitoring the effectiveness of the marketing plan.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, learners should complete the following tasks:
- Analysis of the current membership base and a report on areas for growth.
- Research on the target market and a summary of their preferences and needs.
- A comprehensive marketing plan with strategies and tactics for increasing membership.
- Promotional materials and campaigns to attract new members and retain existing ones.
- Monitoring and evaluation of the implemented marketing plan.
Final deliverables:
- A detailed marketing plan document outlining all strategies and tactics.
- Promotional materials such as flyers, social media posts, and advertisements.
- A report on the effectiveness of the marketing plan and any adjustments made based on the results.
- What is the main goal for this project?
-
The main goal for the project is to develop a marketing plan to increase the membership base at Mississauga Taekwondo for the remainder of 2024. This will involve several different steps for the learners, including:
- Analyzing the current membership base and identifying areas for growth.
- Researching the target market and understanding their preferences and needs.
- Identify main competitors
- compare their programs and ours
- Developing a marketing strategy to attract new members and retain existing ones.
- Creating promotional materials and campaigns to increase awareness and interest in the Taekwondo classes.
- Implementing and monitoring the effectiveness of the marketing plan.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, learners should complete the following tasks:
- Analysis of the current membership base and a report on areas for growth.
- Research on the target market and a summary of their preferences and needs.
- A comprehensive marketing plan with strategies and tactics for increasing membership.
- Promotional materials and campaigns to attract new members and retain existing ones.
- Monitoring and evaluation of the implemented marketing plan.
Final deliverables:
- A detailed marketing plan document outlining all strategies and tactics.
- Promotional materials such as flyers, social media posts, and advertisements.
- A report on the effectiveness of the marketing plan and any adjustments made based on the results.
- How will you support learners in completing the project?
-
Students would be able to access data from our database and would be able to meet regularly with the school owner and, if not local, meet via Zoom to observe the school operations. They would be allowed to meet with students and/or their parents with permission and supervision for under aged students. The school owner will be very accessible to students via phone, email, Zoom conference. There is Pinnacle video edting software available on site as well as Corel graphic software should students want to create social media outpu and don't have their own. If students would like to observe classes,they are welcome to attend in person, or we will offer Zoom access.
About the company
- https://www.mississasugataekwondo.com
- 2 - 10 employees
- Sports & fitness
We offer instructions in WT taekwondo to all ages. We are family oriented and strongly support our students. [For this project only, the club owner does a special project described elsewhere.]