Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
Our company has developed an innovative plug in for Shopify stores that will help to increase conversion rate and sales.
We would like to work with students to conduct market research and design a campaign for our new product, DBargain.
This will involve several different steps for the students, including:
- Familiarizing themselves with our Shopify app
- Conducting market research to identify the target audience and their preferences
- Developing a marketing plan outlining the campaign goals and target market
- Planning types of campaign content to create for target outreach.
- Outline the budget and timeline for the respective campaign
- Identifying metrics to monitor throughout the campaign
Successful team members have the opportunity to be considered for future marketing and sales openings at Digital Bargain Inc.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Understanding of our Shopify app and marketing goals
- Identification of suitable marketing channels and strategies
- Identification of types of campaign content to create
- Identification of metrics to monitor the campaign’s success
- Create an outline of the budget and timeline for the respective campaign
Final deliverables should include:
- A report with outcomes of market research, analysis and strategies for DBargain
- Students can share the results via a 10 minute presentation
- What is the main goal for this project?
-
Our company has developed an innovative plug in for Shopify stores that will help to increase conversion rate and sales.
We would like to work with students to conduct market research and design a campaign for our new product, DBargain.
This will involve several different steps for the students, including:
- Familiarizing themselves with our Shopify app
- Conducting market research to identify the target audience and their preferences
- Developing a marketing plan outlining the campaign goals and target market
- Planning types of campaign content to create for target outreach.
- Outline the budget and timeline for the respective campaign
- Identifying metrics to monitor throughout the campaign
Successful team members have the opportunity to be considered for future marketing and sales openings at Digital Bargain Inc.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Understanding of our Shopify app and marketing goals
- Identification of suitable marketing channels and strategies
- Identification of types of campaign content to create
- Identification of metrics to monitor the campaign’s success
- Create an outline of the budget and timeline for the respective campaign
Final deliverables should include:
- A report with outcomes of market research, analysis and strategies for DBargain
- Students can share the results via a 10 minute presentation
- How will you support learners in completing the project?
-
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Information on our current product and marketing strategies
- Our customer and industry insights
- Input on choices, problems or anything else the students might encounter
Supported causes
About the company
- https://d-bargain.com/
- 2 - 10 employees
- It & computing
What Is DBargain?
Leaping into the fastest world of ecommerce and online shopping, one couldn’t be successful with the long-standing comfortable and traditional shopping methods. DBargain is the bargaining tool that is the answer to this problem- tactful, smart bargaining with the Artificial Intelligence. Bringing back the spirit of having to ‘fight’ for the price you pay – DBargain is a plugin available on Shopify's marketplace that is providing online store shoppers to negotiate the prices, thus increasing the ecommerce store sales proportionally.