Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
Our company has developed an innovative plug in for Shopify stores that will help to increase conversion rate and sales.
We would like to work with students to design a new social media marketing campaign for our new product, DBargain.
This will involve several different steps for the students, including:
- Familiarizing themselves with our Shopify app, social media campaign goals and target market.
- Planning types of campaign content to create for each channel.
- Identifying metrics to monitor throughout the campaign.
- Creating a social media content calendar that outlines important steps in the campaign.
- Finally, implement the social media campaign to assist in generating sales
Bonus steps in the process would also include:
- Recommending social media management tools to schedule our content.
Successful team members have the opportunity to be considered for future marketing and sales openings at Digital Bargain Inc.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Understanding of our Shopify app and marketing goals
- Identification of suitable social media channels and strategies
- Identification of types of campaign content to create
- Identification of metrics to monitor the campaign’s success
- Creation of a social media content calendar to organize the campaign
- A successful implementation of their social media campaign to assist in generating sales
Final deliverables should include:
- A final report with a social media content calendar
- A report on market analysis and social media campaign results via a 10 minute sales presentation
- What is the main goal for this project?
-
Our company has developed an innovative plug in for Shopify stores that will help to increase conversion rate and sales.
We would like to work with students to design a new social media marketing campaign for our new product, DBargain.
This will involve several different steps for the students, including:
- Familiarizing themselves with our Shopify app, social media campaign goals and target market.
- Planning types of campaign content to create for each channel.
- Identifying metrics to monitor throughout the campaign.
- Creating a social media content calendar that outlines important steps in the campaign.
- Finally, implement the social media campaign to assist in generating sales
Bonus steps in the process would also include:
- Recommending social media management tools to schedule our content.
Successful team members have the opportunity to be considered for future marketing and sales openings at Digital Bargain Inc.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should demonstrate:
- Understanding of our Shopify app and marketing goals
- Identification of suitable social media channels and strategies
- Identification of types of campaign content to create
- Identification of metrics to monitor the campaign’s success
- Creation of a social media content calendar to organize the campaign
- A successful implementation of their social media campaign to assist in generating sales
Final deliverables should include:
- A final report with a social media content calendar
- A report on market analysis and social media campaign results via a 10 minute sales presentation
- How will you support learners in completing the project?
-
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Information on our current product and social media marketing
- Our customer and industry insights
- Input on choices, problems or anything else the students might encounter.
Supported causes
About the company
- https://d-bargain.com/
- 2 - 10 employees
- It & computing
What Is DBargain?
Leaping into the fastest world of ecommerce and online shopping, one couldn’t be successful with the long-standing comfortable and traditional shopping methods. DBargain is the bargaining tool that is the answer to this problem- tactful, smart bargaining with the Artificial Intelligence. Bringing back the spirit of having to ‘fight’ for the price you pay – DBargain is a plugin available on Shopify's marketplace that is providing online store shoppers to negotiate the prices, thus increasing the ecommerce store sales proportionally.