Project scope
Categories
Competitive analysis Digital marketing Search engine optimization Marketing strategy Social media marketingSkills
music performance small business marketingGalactivators, a conscious music and lifestyle brand, seeks to enhance its digital presence and engagement. The project involves conducting a competitive analysis of similar brands to understand market positioning and trends. Learners will develop a comprehensive social media and content strategy aimed at increasing engagement across various platforms. Additionally, the project includes optimizing The Galactivators’ Etsy store to improve conversions and visibility. Identifying potential influencers and partnership opportunities for cross-promotion is also a key component. Finally, learners will provide recommendations for cost-effective digital marketing tactics, focusing on SEO and email campaigns. This project allows learners to apply their classroom knowledge in digital marketing, analytics, and strategic planning.
The deliverables for this project include a detailed competitive analysis report of similar brands, a strategic social media and content plan, and an optimized Etsy store strategy. Additionally, learners will present a list of potential influencers and partnership opportunities. Finally, a comprehensive report with recommendations for cost-effective digital marketing tactics, including SEO and email campaigns, will be provided.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
We are the GALACTIVATORS, a multi-dimensional musical collective from Long Beach, California. Our mission is to inspire and empower individuals through the transformative power of Galactivation, a fusion of music, dance, art, and spirituality.
A Galactivation is an experiential process of tapping into one’s authentic self, unlocking inner potential, and expressing unique creativity. By engaging in this powerful process, individuals expand their consciousness and connect deeply with the universe. We were featured on America’s Got Talent on NBC during season 8. Our concerts are transformative experiences that combine the power of music with cosmic philosophy. They feature a high level of freestyling and improvisation, making each concert unique. But what truly sets us apart is our ability to channel universal energies into our lyrics, fostering growth and understanding in our audiences.
We are committed to community engagement and interactive performances. Our audience members aren’t just spectators; they become active participants in the Galactivation process, contributing to a collective energy that’s unlike anything else.
Our music, dance, and art act as catalysts for personal transformation and self-healing. We create original, frequency-specific music designed to activate the subconscious and superconscious, promoting unity and self-awareness. Our freestyling and improvisation embrace spontaneity and creativity, and we’re passionate about teaching others to unlock their unique expressive potential.
When you attend a GALACTIVATORS concert, you’re not just listening to a band – you’re joining a cosmic journey of exploration and transformation.
We believe everyone can become a self-realized musician. Through our private Galactivation sessions, we empower artists by teaching them to channel free-styled messages from their inner spirit.
We have a commitment to positive social change. We host free, solar-powered live music events in public parks, offering interactive Galactivation experiences. The monthly Galactivation Station, a community music gathering funded by a grant from The Arts Council for Long Beach, is a vibrant hub for shared musical exploration and spiritual elevation.
Alongside our musical endeavors, we design a line of Galactivators clothing that encourages radical self-expression and celebrates our galactic identities. Our collective efforts aim to create a world where love, empowerment, and healing energy thrive.
We believe that activating our own healing process expands human consciousness and serves our greater galactic purpose. Our music spreads love, empowerment, and healing energy to inspire personal and collective growth.