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Project Tradeshow, Inc.
Seaside, California, United States
GB
CEO
(1)
3
Preferred learners
  • Anywhere
  • Academic experience or paid work
Categories
Marketing Market research Sales strategy
Skills
target market sales prospecting sales research scripting
Project scope
What is the main goal for this project?

Our company is looking to develop a sales team by creating an outreach process for when they are onboarding. We are hoping to find students that are excited to build a plan with us that will create a simple step-by-step market plan for reaching our target audience.

This will involve several different steps for the students, including:

  • Identify key contacts
  • Write and plan what our message is
  • Create a guide to help us find new clients

Bonus steps in the process would also include:

  • Building a script for our sales team to use


What tasks will learners need to complete to achieve the project goal?

By the end of the project, students should complete the following list of activities:

  • Identifying new potential accounts that align with our current customer base.
  • Compiling relevant market information.
  • Building a customizable outreach script.
  • Creating a simple tracking framework, including metrics, for measuring outreach success.

Bonus steps would include:

  • Custom material for us to use later on

Final deliverables should include

  • The final project deliverable is a report including research, analysis, and recommendations. It should assist our sales team in successfully prospecting within our target market with actionable recommendations to increase sales conversions.
How will you support learners in completing the project?

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Working with project manager directly
  • Having meetings where we can change the tasks if needed
About the company

Project Tradeshow is a unique mix of project management & boutique service. We leverage our nationwide production, delivery, installation & dismantling (I&D) service with an aggressive pricing infrastructure to bring you the best quality, cutting-edge display solutions at a reasonable price point.

We have a special affinity for Marketing professionals and know the difficulties they face in their trade-show and marketing efforts, so don’t hesitate to engage us. We have fine-tuned the processes involved, added a fantastic Turkey Rental Program, and have brought it all together under ‘Project Tradeshow’…so you can ‘relax and do your show!’