General
- Post-graduate; Capstone
- 40 learners; teams of 7
- 30 hours per learner
- Dates set by experience
- Educators assign learners to projects
Preferred companies
- 1/1 project matches
- Anywhere
- Academic experience
- Family owned, Large enterprise, Small to medium enterprise
- Any industries
Categories
Skills
Project timeline
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May 16, 2024Experience start
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June 14, 2024Experience end
Overview
- Details
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Welcome to Algonquin College's Business Development and Sales Graduate Certificate program! Our program equips learners with the skills and knowledge necessary to excel in the dynamic world of business. In this course, learners are tasked with researching and analyzing business development and sales challenges faced by industry partners, providing actionable solutions, and presenting their findings. Through this collaboration, learners aim to enhance their abilities in prospecting, client relationships, negotiation, and business acumen. We invite employers to join us in this exciting journey of learning and discovery.
Employers participating in this collaboration are expected to engage regularly with learners, provide guidance and necessary information, attend the final presentation virtually, and offer constructive feedback to learner groups via the Riipen platform.
- Learner skills
- Sales strategy, Business acumen, Sales prospecting, Constructive feedback, Negotiation, Business development, Sales
- Deliverables
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At the conclusion of the collaboration, employers will receive a final report summarizing the main findings and recommendations proposed by the student teams. Additionally, employers will have the opportunity to attend a final presentation where learners will showcase their project outcomes and address any questions or feedback.
Project Examples
Project Introduction:
We are seeking projects that offer real-world challenges in business development and sales strategy. By partnering with us, employers have the opportunity to benefit from fresh perspectives and innovative solutions tailored to their specific needs.
Examples:
- Market Entry Strategy: Develop a comprehensive strategy for entering a new market, including market analysis, competitor assessment, and sales tactics.
- Sales Process Optimization: Analyze the current sales process and recommend improvements to streamline operations and enhance efficiency.
- Customer Relationship Management: Develop strategies for building and maintaining strong client relationships, including personalized communication plans and retention initiatives.
- Product Launch Strategy: Assist in planning and executing the launch of a new product or service, including market positioning, pricing strategy, and promotional activities.
- Sales Training and Development: Design a training program for sales teams focused on enhancing key skills such as prospecting, negotiation, and closing techniques.
Projects to Avoid:
Projects involving the hiring of sales resources or unrelated to business development and sales strategy are not suitable for this collaboration.
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Can you provide a brief overview of the specific business development or sales challenge you are facing?
What are your expectations regarding communication and engagement with the learner teams throughout the project?