Podcast Strategy & Set up

We want students to help us develop a digital marketing strategy to grow and engage our target market for a new podcast. We’d like to know how we can maximize different channels and what will work best for us. The main questions we’d like students to help us answer are the following: How should we promote our company? Implement SEO growth & optimization What other social media channels should we utilize? Re-vamp and Improve Instagram, YouTube, and TikTok content strategy. What budget is appropriate for advertising? What messaging should we use? Ideas for new names. How to set up a YouTube Page for growth.

Logo Redesign

Our company has been serving thousands of customers for decades. We would like to update and revamp our existing brand to attract more customers. We would like to work with students to develop a new logo that aligns with our company’s mission and story while providing an appealing design for users. This will involve several different steps for the students, including: Familiarizing themselves with our company’s story, mission and vision statements. Brainstorming logo ideas that suit our company and providing justification for each idea. Designing and testing the best logos to garner input. Refining and improving logos based on feedback. Bonus steps in the process would also include: Developing a finalized logo for implementation.

Social Media Content Creator

Naturally Gogr aims to enhance its social media presence by creating engaging video content. We also need to create an overall social media strategy for creating posts and revamping the look overall. Crete an updated look for the page. The project involves editing short video clips that highlight the company's products, values, and customer testimonials. The goal is to create visually appealing and informative videos that can be shared across various social media platforms to increase brand awareness and engagement. The project will require learners to apply their video editing skills, creativity, and understanding of social media trends to produce content that resonates with the target audience. Tasks include selecting appropriate footage, adding music and text overlays, and ensuring the final videos align with Naturally Gogr's brand identity.