Digital Content Creation

Closed
Spoken Lives: Stories Women Share
Toronto, Ontario, Canada
Elizabeth Verwey
Founder
(3)
3
Preferred learners
  • Canada
  • Academic experience
Categories
Product or service launch Marketing strategy
Skills
communication target market canva (software) digital marketing digital content marketing content creation writing marketing planning social media marketing
Project scope
What is the main goal for this project?
Positions available: 1
PROJECT SCOPE

We want a student to help us develop a digital plan to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us.

Responsibilities

  • Marketing and Communications such as Ad prep, letters, email compositions, social media updates
  • Research speaker trends and event themes
  • Fluency in social media marketing, including Facebook, Instagram, and LinkedIn
  • Build and manage social media posts for various virtual events
  • Ability to edit and review promotional materials
  • Self sufficient working environment with weekly progress check meetings
  • Create and update Content Calendar
  • Develop LinkedIn Account to reach sponsorship
  • Help select which social media channels we should utilize
  • Help us develop a budget friendly advertising plan
  • Refine which messaging we should use?

Desired Qualifications

  • Enrolled in a Bachelor’s degree in Marketing, Digital Media, Communication or related field.
  • 1-3 years of relevant experience or equivalent combination of education and experience.
  • Excellent understanding of digital marketing and latest social trends
  • Logical thinking and problem-solving skills.
  • Excellent oral and written communication skills.
  • Advanced proficiency in Canva and Eventbrite a plus.

Ultimately, you will be working on content creation and marketing plan for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.

A student or team with excellent writing and video skills would be the ideal candidate for this project.

About the company

Founder, Elizabeth Verwey is an experienced business mentor (officementors.com). Spoken Lives is her passion project, established in 2015. This women's speaker series brings women together to hear stories of resilience.

Elizabeth is writing a book and requires analysis of 500 surveys (already done) for this book,

Elizabeth has been a business mentor for 24 years and owns and operates Office Mentors.