Effective Outreach To Boost Paid Registrations of Enrichment Program
Preferred learners
- Anywhere
- Academic experience
Categories
Project scope
- What is the main goal for this project?
-
The main goal for the project is to increase paid registrations to INSPIRELY after school enrichment program, boost order frequency, and average order value through effective outreaching to schools, parents & educational partners. This will involve several different steps for the students, including:
- Analyzing the current school, parents and partner outreach strategies, identifying areas for improvement & boost conversions.
- Plan & execute outreach strategies: email campaigns, school / influencer / corporate outreach to drive maximum conversions.
- Creating marketing materials and content to support the outreach plan.
- Implementing the outreach plan and tracking the effectiveness of different strategies.
- Analyzing the data and making adjustments to the outreach plan as needed.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- A comprehensive outreach plan targeting schools, parents, and educational partners.
- Marketing materials and content to support the outreach plan.
- Implementation of the outreach plan and tracking of its effectiveness.
- Analysis of the data and recommendations for future outreach strategies.
Final deliverables:
- A final report including the outreach plan, marketing materials, implementation results, and data analysis.
- A presentation explaining the research, findings, and recommendations.
- What is the main goal for this project?
-
The main goal for the project is to increase paid registrations to INSPIRELY after school enrichment program, boost order frequency, and average order value through effective outreaching to schools, parents & educational partners. This will involve several different steps for the students, including:
- Analyzing the current school, parents and partner outreach strategies, identifying areas for improvement & boost conversions.
- Plan & execute outreach strategies: email campaigns, school / influencer / corporate outreach to drive maximum conversions.
- Creating marketing materials and content to support the outreach plan.
- Implementing the outreach plan and tracking the effectiveness of different strategies.
- Analyzing the data and making adjustments to the outreach plan as needed.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities:
- A comprehensive outreach plan targeting schools, parents, and educational partners.
- Marketing materials and content to support the outreach plan.
- Implementation of the outreach plan and tracking of its effectiveness.
- Analysis of the data and recommendations for future outreach strategies.
Final deliverables:
- A final report including the outreach plan, marketing materials, implementation results, and data analysis.
- A presentation explaining the research, findings, and recommendations.
- How will you support learners in completing the project?
-
Participating students will receive support in terms of,
- Effective feedback on project activities & progress
- AI based tools access related to social media, email marketing, social media scheduling tool, content creation etc.
- What skills or technologies will help learners to complete the project?
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In order to complete this project, students can self-teach, but it is beneficial to be familiar with:
- Marketing and outreach strategies.
- Data analysis and interpretation.
- Content creation and creative copywriting.
- Public Speaking & Outreaching.
- Using Power of Influence.
- Experience with digital marketing tools and platforms such as email marketing MailerLite, Accumbamail, ChatGPT, Canva etc.
Supported causes
About the company
- https://inspirely.education
- 2 - 10 employees
- Education, Business & management, Public relations & communications, Trade & international business, Marketing & advertising
INSPIRELY is a Brampton-based Canadian education start-up committed to empowering the next generation of innovators in STEAM and beyond. Our comprehensive program includes Science, Technology, Engineering, Arts, Aerospace, and Math. Our highly-skilled Canadian educators lead interactive online classes, camps, and flagship passion discovery workshops, as well as provide science and engineering-based classroom learning kits to enhance the student's learning experience.
Our kits are designed to teach science and engineering principles in a practical and engaging way, helping students develop problem-solving skills and a building mentality. INSPIRELY caters to parents, schools, educational not-for-profit organizations, and businesses looking for effective and innovative ways to generate new leads or reward their employees, clients, or customers. Currently operating primarily in Canada, we plan to expand into the USA and India.
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