Pre-Sales/Socio-Financing Campaign Strategy for Healtea
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to create a comprehensive strategy for a pre-sales and socio-financing campaign for Healtea. This strategy should focus on promoting the company's mission and products, attracting potential investors, and generating pre-sales for their all-natural, caffeine-free, and low-sugar products. The strategy should also aim to change the way families perceive healthy and tasty drinks, and to emphasize the company's commitment to a healthy and wild life.
- What tasks will learners need to complete to achieve the project goal?
-
- Conduct market research to identify potential target audience for the campaign.
- Develop a marketing plan that includes social media, influencer partnerships, and other promotional activities to generate pre-sales and attract investors.
- Create a financial plan for the socio-financing campaign, including projected sales, expenses, and potential return on investment for investors.
- Design a campaign timeline and schedule for pre-sales and socio-financing activities.
- Develop promotional materials such as videos, social media posts, and website content to support the campaign.
- Present a comprehensive strategy document outlining all the above deliverables, including the rationale behind each decision and the expected outcomes.
- What is the main goal for this project?
-
The main goal for the project is to create a comprehensive strategy for a pre-sales and socio-financing campaign for Healtea. This strategy should focus on promoting the company's mission and products, attracting potential investors, and generating pre-sales for their all-natural, caffeine-free, and low-sugar products. The strategy should also aim to change the way families perceive healthy and tasty drinks, and to emphasize the company's commitment to a healthy and wild life.
- What tasks will learners need to complete to achieve the project goal?
-
- Conduct market research to identify potential target audience for the campaign.
- Develop a marketing plan that includes social media, influencer partnerships, and other promotional activities to generate pre-sales and attract investors.
- Create a financial plan for the socio-financing campaign, including projected sales, expenses, and potential return on investment for investors.
- Design a campaign timeline and schedule for pre-sales and socio-financing activities.
- Develop promotional materials such as videos, social media posts, and website content to support the campaign.
- Present a comprehensive strategy document outlining all the above deliverables, including the rationale behind each decision and the expected outcomes.
- How will you support learners in completing the project?
-
Students will work closely with the management team to ensure their access to all the ressourcees needed. The founder will also be there to ensure the success of the project
About the company
- https://thehealtea.com/
- 2 - 10 employees
- Food & beverage
We are committed to a healthy and wild life. With caffeine-free, low-sugar, and all-natural products made and packaged here in Canada, we are on a mission to change the way families perceive tasty health.
With so much attention paid to what we eat, it's easy to forget the amount of sugar hidden in everyday drinks. Healtea is your shortcut to a healthier life without sacrificing boldness, flavor, or fun.
By using healthy and tasty "weeds" in our drinks, we are reminded of the spectacular power of plants and all that we overlook when we rush through life. Healtea invites you to take a break, sit back, and fully enjoy your day, from sunrise to sunset.
We believe that all good things are wild and fresh. Now, you can be too.
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