Creating Graphic Design Assets
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
Our company is an early stage start-up with no assets other than a logo. We are looking to create a library of assets consistent with our brand for use in blog posts, digital marketing campaigns and presentations.
This may involve:
- Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals, and making any necessary revisions.
- Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc) based on the branding guide to be included in a proposal and presented to the project manager.
- Executing the full designs for each branding asset using Canva, based on the approved thumbnails.
- Creating multiple thumbnails with different color schemes based on the colors in the branding guide.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):
- Created a new branding guide to dictate company usage of font, color, and imagery.
- Met with the project manager to discuss the branding guide, and completed any changes required.
- Presented a proposal of brand asset design thumbnails to the project manager to be approved for final designs.
- Created the final designs for each brand assets using Canva.
Bonus steps would include:
- Including multiple thumbnails with different color schemes based on the colors in the branding guide.
Final deliverables should include
- A new branding book for our company with information about how our brand should be communicated in terms of fonts, colors, logo usage, and images.
- A set of graphic design assets based on the branding book and design proposal.
- What is the main goal for this project?
-
Our company is an early stage start-up with no assets other than a logo. We are looking to create a library of assets consistent with our brand for use in blog posts, digital marketing campaigns and presentations.
This may involve:
- Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals, and making any necessary revisions.
- Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc) based on the branding guide to be included in a proposal and presented to the project manager.
- Executing the full designs for each branding asset using Canva, based on the approved thumbnails.
- Creating multiple thumbnails with different color schemes based on the colors in the branding guide.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):
- Created a new branding guide to dictate company usage of font, color, and imagery.
- Met with the project manager to discuss the branding guide, and completed any changes required.
- Presented a proposal of brand asset design thumbnails to the project manager to be approved for final designs.
- Created the final designs for each brand assets using Canva.
Bonus steps would include:
- Including multiple thumbnails with different color schemes based on the colors in the branding guide.
Final deliverables should include
- A new branding book for our company with information about how our brand should be communicated in terms of fonts, colors, logo usage, and images.
- A set of graphic design assets based on the branding book and design proposal.
About the company
- https://3PL-Evate.com
- 2 - 10 employees
- Business services
3PL-Evate is the only firm with an exclusive mandate to ensure that e-commerce companies are optimizing their 3PL spend. We achieve this by using data analysis to ensure accurate monthly invoices and that they are working with the most best 3PL partner for their business.
We're a team of accounting, operations, and engineering professionals who have leveraged our understanding of the 3PL industry to successfully reduce monthly expenses and recover funds on behalf of our clients.
We work with e-commerce businesses of all types, ranging from two founders in a garage to fifty-person teams located across the globe.