Branding Design for Szechuan Sweet Mango
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to create a cohesive and modern branding design for Szechuan Sweet Mango that can be used across the website, social media platforms, and other marketing materials. The design should reflect the family-owned and operated nature of the restaurant while also incorporating modern and innovative elements to appeal to a wider audience.
This will involve several different steps for the learners, including:
- Researching the history and values of Szechuan Sweet Mango to understand the brand identity.
- Creating a new logo and color palette that represents the restaurant's traditional roots and modern aspirations.
- Designing templates for social media posts, website banners, and other digital marketing materials.
- Developing a style guide that outlines the proper usage of the new branding elements.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, learners should complete the following tasks:
- A colour palette that reflects the traditional and modern aspects of Szechuan Sweet Mango.
- Templates for social media posts, website banners, and other digital marketing materials.
- A comprehensive style guide that outlines the proper usage of the new branding elements across different platforms.
Final deliverables should include:
- Develop templates for social media posts, website banners, and other digital marketing collateral
- Provide a range of colors that capture both the traditional and modern aspects of Szechuan Sweet Mango.
- Social media posts using the new branding
- Prepare a final presentation that highlights the key elements of the branding, including the color palette, templates, style guide, and implementation guidelines.
- What is the main goal for this project?
-
The main goal for the project is to create a cohesive and modern branding design for Szechuan Sweet Mango that can be used across the website, social media platforms, and other marketing materials. The design should reflect the family-owned and operated nature of the restaurant while also incorporating modern and innovative elements to appeal to a wider audience.
This will involve several different steps for the learners, including:
- Researching the history and values of Szechuan Sweet Mango to understand the brand identity.
- Creating a new logo and color palette that represents the restaurant's traditional roots and modern aspirations.
- Designing templates for social media posts, website banners, and other digital marketing materials.
- Developing a style guide that outlines the proper usage of the new branding elements.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, learners should complete the following tasks:
- A colour palette that reflects the traditional and modern aspects of Szechuan Sweet Mango.
- Templates for social media posts, website banners, and other digital marketing materials.
- A comprehensive style guide that outlines the proper usage of the new branding elements across different platforms.
Final deliverables should include:
- Develop templates for social media posts, website banners, and other digital marketing collateral
- Provide a range of colors that capture both the traditional and modern aspects of Szechuan Sweet Mango.
- Social media posts using the new branding
- Prepare a final presentation that highlights the key elements of the branding, including the color palette, templates, style guide, and implementation guidelines.
- How will you support learners in completing the project?
-
We will provide all interns with 24/7 access to Sally or another restaurant manager for any queries they may have. We will also conduct weekly/biweekly meetings with students to help guide them through their projects.
About the company
- https://www.szechuanmango.com/
- 2 - 10 employees
- Food & beverage
We are a family-owned and operated restaurant located in the heart of Edmonton. We have been in business for over 25 years and are looking to expand in this market with modern and innovative business development methods!
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