Digital Content Creation

Closed
Spectrum Massage Therapy & Acupuncture
Calgary, Alberta, Canada
Renee Simons
Owner/RMT
(1)
3
Project
Academic experience
60 hours per learner
Learner
Canada
Intermediate level

Project scope

Categories
Videography Communications Digital marketing Creative writing Social media marketing
Skills
content creation digital content brand awareness marketing newsletters social media
Details

We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.

Spectrum Massage Therapy & Acupuncture is a small multidisciplinary clinic ins SW Calgary, AB.

Our mission is helping women find solutions to their complex health questions, daily movement challenges and managing their pain through all stages of life. We support women using hands-on approach to provide client centred care. Our next goal is to grow our brand awareness with our local community and increase our number of new clients.

Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.

If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.

Deliverables

To accomplish this, we expect the student(s) will:

  • Write blog articles, email newsletters/sequences and other content pieces on assigned topics
  • Create ready to use social media posts across our various platforms
  • Assist with a social media video launch to promote our organization
  • Evaluate recent successful user-generated campaigns, preferably in our sector

Mentorship

Students will work closely with the primary project manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary. Our team will provide topics and guidance on reliable resources from which content can be created. Students will have weekly access to both owners as needed.

About the company

Company
Calgary, Alberta, Canada
2 - 10 employees
Hospital, health, wellness & medical

We are here to support women on their health journey.

Our mission is helping women find solutions to their complex health questions, daily movement challenges and managing their pain through all stages of life. We support women using hands-on approach to provide client centred care. We started Spectrum Massage Therapy & Acupuncture to fill the need for a whole person approach. We provide a safe space where women can feel heard and supported during their health journey.

Our core values include: INTEGRITY: COLLABORATION: CONNECTION: EDUCATION:

We are a team of compassionate and knowledgeable therapists who are dedicated to finding answers to your unique health care needs.