About Peak Experiences Ltd.

Peak Experiences Ltd. is a Canadian experiential education company founded in 2017. While traditionally focused on in-person learning experiences, I am now exploring building digital tools that support my community of impact-focused educators, non-profits, arts organizations, and researchers globally.

Project Background and Need

Through conversations with other educators and researchers, I have identified a gap in the market for collaborative, reflective storytelling tools after FlipGrid was discontinued. Many educators and qualitative researchers need a privacy-conscious, asynchronous platform for collecting and analyzing participant narratives through video, voice, and text-based responses.

This project will explore the design of a mobile-friendly website prototype that allows:

• Asynchronous collection of narratives via multimedia submissions.
• A “tapestry” of insights, where participants can view and respond to others’ reflections.
• Privacy-conscious design, ensuring ethical handling of participant data.
• An accessible and user-friendly interface for a diverse user base

This will involve:

• Conducting UX research & competitive analysis (e.g. FlipGrid, MirrorTalk).
• Holding a discovery meeting to refine project goals and requirements.
• Interviewing potential users (students, educators, researchers, or evaluators) to gather insights.
• Developing wireframes and prototypes to demonstrate key platform features.
• Presenting a final prototype with research-backed design recommendations.

By the end of the project, students should complete the following list of activities:

• Apply design thinking principles to a real-life challenge and ideation process
• Define a problem statement
• Identify user pain points and needs
• Identify a value proposition
• Familiarize themselves with a design tool of their choosing (e.g. Figma, Miro) and understand how it works.
• Design and build inside of the design tool all the needed screens for a prototype.
• Present the final prototype with the context of all the choices they made, problems they encountered, and the next steps they recommended.

Bonus steps would include:

• User research report, highlighting needs, pain points, and competitive analysis.
• Value Proposition Canvas + 5-10 Concept Sketches
• Identify a Minimum Viable Product (MVP)- suggestions for the most basic functional prototype, or a composite using existing tool.
• Outline accessibility & inclusivity requirements for a diverse user base.

Final deliverables should include

• Prototype assets for further testing and development in a shareable format
• A 30-minute presentation on research, findings, and justifications of the proposed design
• A final report