Email Marketing for Benessere North
Preferred learners
- Anywhere
- Academic experience
Categories
Skills
Project scope
- What is the main goal for this project?
-
The main goal for the project is to create an effective email marketing strategy to generate more sales from the leads for Benessere North, a non-profit that helps women transform their health and well-being by transitioning their nutrition to whole plant foods. This will involve creating regular emails to be sent to the company's email list.
- What tasks will learners need to complete to achieve the project goal?
-
What tasks will learners need to complete to achieve the project goal?
- Researching and understanding the target audience and their needs.
- Creating engaging and informative email content that promotes the benefits of transitioning to whole plant foods.
- Developing a schedule for sending out regular emails to the email list.
- Implementing a system to track the effectiveness of the email marketing campaign.
- Analyzing the results and making improvements based on the data collected.
Final deliverables should include:
- A series of well-crafted and engaging email templates.
- A documented schedule for sending out the emails.
- An analysis report on the effectiveness of the email marketing campaign.
- What is the main goal for this project?
-
The main goal for the project is to create an effective email marketing strategy to generate more sales from the leads for Benessere North, a non-profit that helps women transform their health and well-being by transitioning their nutrition to whole plant foods. This will involve creating regular emails to be sent to the company's email list.
- What tasks will learners need to complete to achieve the project goal?
-
What tasks will learners need to complete to achieve the project goal?
- Researching and understanding the target audience and their needs.
- Creating engaging and informative email content that promotes the benefits of transitioning to whole plant foods.
- Developing a schedule for sending out regular emails to the email list.
- Implementing a system to track the effectiveness of the email marketing campaign.
- Analyzing the results and making improvements based on the data collected.
Final deliverables should include:
- A series of well-crafted and engaging email templates.
- A documented schedule for sending out the emails.
- An analysis report on the effectiveness of the email marketing campaign.
- How will you support learners in completing the project?
-
I will meet with the learner weekly or as recommended by the educator. I will provide access to my email marketing system (Acumbamail), as well as any other platforms I have that are needed - e.g., Fusebase for the project management.
Supported causes
About the company
- https://vivianpolak.ca
- 2 - 10 employees
- Hospital, health, wellness & medical, Non-profit, philanthropic & civil society
This is a not-for-profit that helps women struggling with high blood pressure, weight issues, and many other chronic health concerns to prevent, suspend and whenever possible (which is often) to reverse their chronic diseases, primarily by coaching them to alter their nutrition (plant-based). We also incorporate the other healthy lifestyle pillars or habits.
Vivian Polak, MD, provides the coaching to the clients by way of a course to help them get started eating this way, then in a women's membership for on-going expert guidance and support. It has been enormously helpful to have a few people volunteer from time to time to help get the message and assistance out to the public - with video editing, marketing suggestions, website design, other IT support, etc.
PS I'm a 1990 grad from the HBA program! But not long after that, I went into medicine, so I'd love your help!!