Herb Immortal Inc., a burgeoning startup in the health and wellness sector, is seeking innovative strategies to accelerate its growth. The goal of this project is to engage MBA students from the University of Canada West to develop a comprehensive execution plan that aligns with the company's mission of promoting sustainable health solutions. The project will focus on three key areas: market expansion, operational efficiency, and effective resource management. Students will apply their classroom knowledge to analyze current market trends, identify potential growth opportunities, and propose actionable steps to enhance operational processes. The final objective is to equip Herb Immortal with a strategic roadmap that will enable them to scale their business and achieve long-term success.

- A detailed market expansion strategy, including target markets and entry tactics.

- An operational efficiency improvement plan, highlighting areas for process optimization.

- A resource management framework to ensure effective utilization of assets and personnel.

- A comprehensive execution plan that integrates all the above elements into a cohesive strategy for growth.