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Website UI Design Consult and Plan

Closed
Main contact
Canadian Professional Sales Association (CPSA)
Canadian Professional Sales Association (CPSA)
Toronto, Ontario, Canada
Ashley Tompkins
Employer
(1)
1
Project
Academic experience
60 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Marketing strategy
Skills
unbounce (software) user interface (ui) design sales advertisement
Details

The Canadian Professional Sales association seeks recommendations on how to improve the user experience and interface on the benefits & savings section of our website. In particular, the savings and benefits page and hotel search directory need to be better optimized for mobile until we can invest in an app.

Expected project deliverables

  • Wireframe a more streamlined layout for our Latest Offers page directing out to key areas (travel, insurance, health/wellness, business services)
  • Recommendations on design changes to better optimize all savings pages and individual partner landing pages for mobile (ex. Travel main page, partner landing page)
  • Recommendations on design changes to hotel search directory function to better optimize for mobile
  • Recommendation of a minimum of 3 different tools we could consider investing in that will enable us to run paid advertising on the savings page (display/native ads) - 1/3 can be unbounce and how to leverage it, you will need to come up with 2 more options
Deliverables
No deliverables exist for this project.

About the company

Company
https://www.cpsa.com/
Toronto, Ontario, Canada
Unknown industries

As the advocate for excellence in sales, the CPSA invests resources in competency-based training programs, industry-leading sales designations and actionable, on-demand resources that help individuals and companies become more successful through more effective sales. Our 20,000+ members benefit from learning resources, education and networking events and exclusive savings benefits.