Graphic Design Project
Preferred learners
- Anywhere
- Academic experience or paid work
Categories
Skills
Project scope
- What is the main goal for this project?
-
Simpleventures needs to create designs for our portfolio companies. We have a backlog of assets that must be created for 3 of our portfolio companies
This may involve:
- Creating a new branding guide that is new, but still aligned with our existing branding including fonts, colors, logo usage and imagery to be used.
- Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals, and making any necessary revisions.
- Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc) based on the branding guide to be included in a proposal and presented to the project manager.
- Executing the full designs for each branding asset using design software, based on the approved thumbnails.
- Creating multiple thumbnails with different color schemes based on the colors in the branding guide.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):
- Created the final designs for each brand assets using branding software of choice
- Created a new branding guide to dictate company usage of font, color, and imagery.
- Met with the project manager to discuss the branding guide, and completed any changes required.
- Presented a proposal of brand asset design thumbnails to the project manager to be approved for final designs.
Bonus steps would include:
- Including multiple thumbnails with different color schemes based on the colors in the branding guide.
Final deliverables should include
- A series of assets and branding guides for at least one of Simpleventures portfolio companies
- Any additional graphic design artegacts based on the branding book and design proposal.
- What is the main goal for this project?
-
Simpleventures needs to create designs for our portfolio companies. We have a backlog of assets that must be created for 3 of our portfolio companies
This may involve:
- Creating a new branding guide that is new, but still aligned with our existing branding including fonts, colors, logo usage and imagery to be used.
- Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals, and making any necessary revisions.
- Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc) based on the branding guide to be included in a proposal and presented to the project manager.
- Executing the full designs for each branding asset using design software, based on the approved thumbnails.
- Creating multiple thumbnails with different color schemes based on the colors in the branding guide.
- What tasks will learners need to complete to achieve the project goal?
-
By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):
- Created the final designs for each brand assets using branding software of choice
- Created a new branding guide to dictate company usage of font, color, and imagery.
- Met with the project manager to discuss the branding guide, and completed any changes required.
- Presented a proposal of brand asset design thumbnails to the project manager to be approved for final designs.
Bonus steps would include:
- Including multiple thumbnails with different color schemes based on the colors in the branding guide.
Final deliverables should include
- A series of assets and branding guides for at least one of Simpleventures portfolio companies
- Any additional graphic design artegacts based on the branding book and design proposal.
- How will you support learners in completing the project?
-
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Are there any themes or colors that should be introduced?
- What images, quotes, or taglines should be included in each design asset?
- Input on choices, problems or anything else the students might encounter.
About the company
- https://www.simpleventures.ca/
- 11 - 50 employees
- It & computing
Simple Ventures is a Canadian venture studio with a unique mission: to identify and import global innovations not yet present in Canada. The company focuses on creating and funding robust Canadian companies. They specialize in developing ventures from the ground up, in collaboration with exceptional founders and their investors. Their goal is not just business success but also enhancing the quality of life in Canada, ensuring a strong alignment between the business model, market demand, and the synergy between the founder and the idea.
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