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Air Pearson Limo

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Air Pearson Limo
Air Pearson Limo
Toronto, Ontario, Canada
Jey Sinnathurai
He / Him
Airport Limousine
(2)
3
Portals
(1)
View all
Project
60 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Competitive analysis Marketing strategy Market research
Skills
target market market potential
Details

Our company advertises several limousine services online and not only airport services. Our services can range from business trips to proms to weddings to night parties and etc. We want to better understand our target market and the overall market, so we can uniquely position ourselves within our industry to give us a competitive advantage. Tasks will involve:


  • Familiarizing themselves with our company’s values and services.
  • Researching our target market and market potential.
  • Researching the industry and competitive landscape.
  • Recommending strategies to improve our positioning, brand, products and services.


Deliverables

By the end of the project, students should demonstrate:

  • Familiarity with our company’s services
  • Understanding of our target market and market potential
  • Understanding of our industry and competitors
  • Recommendation of strategies to improve our company’s services


Final deliverables should include

  • A final report.



Mentorship
Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

About the company

Company
https://airpearsonlimo.com
Toronto, Ontario, Canada
0 - 1 employees
Travel & tourism
Representation
Small Business

We are a full-service airport limo and city taxi company in Toronto, established in 2015. We provide reliable and affordable transportation services in Toronto, the GTA and Southern Ontario. We have established a reputation as quality travel partners that provide value. We are the preferred taxi company of business travelers, travel agents and event organizers.