Social Media Specialist (Project-Based)

Open
Minivillage
Vancouver, British Columbia, Canada
Mark Boardman
CEO
(12)
3
Preferred learners
  • Vancouver, British Columbia, Canada
  • Academic experience
Categories
Marketing Operations Project management Customer segmentation Community engagement Social media marketing
Skills
social media social media analytics blog posts social media strategy tiktok management
Project scope
What is the main goal for this project?

The main objective of this project is to enhance awareness of our work and foster closer communities by effectively leveraging social media platforms. To achieve this goal, we require a social media specialist proficient in creating engaging video and written content tailored for various platforms, including TikTok, YouTube, LinkedIn, Instagram, and blog posts. The specialist will play a crucial role in spreading awareness of our initiatives, fostering engagement, and ultimately building stronger and more connected communities around our work.

What tasks will learners need to complete to achieve the project goal?
  1. Content Creation: Develop engaging video and written content tailored for various social media platforms (TikTok, YouTube, LinkedIn, Instagram) and blog posts.
  2. Strategy Development: Collaborate with the team to devise a social media strategy aligned with project objectives and target audience.
  3. Platform Management: Maintain and update our presence on social media platforms by posting content, responding to comments, and engaging with the audience.
  4. Analytics Monitoring: Track social media analytics to evaluate content performance, identify trends, and optimize strategies for maximum reach and engagement.
How will you support learners in completing the project?

The successful candidate will be

  • supported by the Minivillage marketing team with video check ins
  • invited to team Town Halls and Sprints for brainstorming and strategic meetings
  • given access to team collaboration tools (Google Workspace) and relevant software tools
Supported causes
Sustainable cities and communities
About the company

We're Minivillage (minivillage.ca) a Vancouver-based SaaS company supporting well-being and resilience in communities, neighbourhoods and cities.

We focus on face-to-face meaningful connections in small networks and foster a high level of trust in our communities.

🌟Our vision is to support resilience and well-being through meaningful connections and practical services on every street.

🎯 We're on a mission to create the best community-tech platform for Canadian residents, property managers and investors. Using evidence-based community science, we create Close, Connected Communities in buildings with our best-in-class platform.