Social VR Applications

Closed
Red Iron Labs
Calgary, Alberta, Canada
Karol Yeung
Principal (@Karplop)/ Business Architect
(5)
3
Project
Academic experience
120 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Market research Product or service launch
Skills
market environment augmented reality virtual reality research
Details

Red Iron Labs provides Custom solutions using Augmented Reality (AR), and Virtual Reality (VR) to create simulations for training, and education.

We are looking for students to help answer questions:

Who is the market for the Social VR and how do we brand ourselves to compete with existing products? (target segment exploration)

The original intent of Social VR:

- a business meeting multiplayer software application in VR that is simple to use; current products on the market are not simple

- reusable toolbox; ie ability to save environments

- easy log in process linked to calendar invites

Additional insights on:

- Analyse the current marketing environment, trends, customer behaviour, consumer markets, market segments and targets;

- Analyse current consumer markets, and trends;

- Generate potential client list and justify selection/leads (US and Canada);

- Research and identify consumer and business markets that are region specific/generate potential client list and justify selection/leads (US and Canada).

Deliverables
No deliverables exist for this project.

About the company

Company
Calgary, Alberta, Canada
11 - 50 employees
Entertainment, Technology, Education, Hospital, health, wellness & medical

Red Iron Labs was established in 2016 and is based in Calgary, AB. Originally created as a virtual reality game studio, we have expanded into developing immersive solutions across all industries. Our team consists of highly skilled multimedia creators, XR developers, and talented 3D artists and animators creating highly immersive and realistic environments and experiences. It is through our game design expertise that we provide highly realistic, interactive, and engaging immersive experiences with quick turnaround periods, which engage, entertain, and empower humans.